Job Summary
We are seeking an exceptionally creative and unconventional Content Writer to be the primary voice and curator of Vyro's most surreal and memorable brand content. This role requires a strong emphasis on generating high-impact, and strategical content for our public-facing channels.
You will be responsible for crafting copy, concepts, and narratives that break through conventional noise, employing satire, surrealism, and niche internet culture to cultivate a distinct and unpredictable brand personality. This role requires a unique blend of deep comedic timing, high creative output, and strategic brand awareness.
Key Responsibilities & Focus
Write SEO-optimized content for web pages, blogs, articles, product descriptions, and more.
Optimize content for Large Language Models (LLMs) and AI overviews, ensuring readability and relevance for both humans and AI systems.
Conduct keyword research and integrate target keywords seamlessly into content while maintaining natural flow and readability.
Optimize headings, meta descriptions, and content structure to improve SEO performance.
Ensure content is aligned with SEO best practices, including keyword density, H1/H2 heading optimization, and internal/external linking.
Create well-structured, informative, and engaging content that resonates with the target audience.
Collaborate with the SEO team to implement strategies for content visibility and ranking improvements.
Stay updated on SEO trends, AI content generation, and optimization techniques to continuously refine content strategies.
Proofread, edit, and ensure all content is grammatically correct, error-free, and consistent with brand voice.
Requirements
3+ years of professional experience writing digital content, brand or copy (for a highly niche brand content for LLMs and AI overviews,, or satirical publication).
Proven experience in writing SEO content, preferably in a digital marketing environment.
SEO Content Writer - Strong understanding of optimizing content for search engines and LLMs, including keyword placement, content structure, and AI-driven SEO.
Knowledge of heading and content optimization (H1, H2, etc enhance SEO.)
Experience with keyword research tools like Google Keyword Planner, SEMrush, Ahrefs, etc.
Familiarity with AI-powered writing tools and the ability to create content that aligns with AI systems and search algorithms.
Ability to write compelling, engaging, and high-quality content on various topics.
Excellent research, writing, and editing skills with a strong attention to detail.
Ability to meet deadlines while producing high-quality content.
Qualifications:
3+ years of experience in SEO content writing.
Familiarity with SEO best practices, including keyword optimization, content
Structuring, and AI content optimization.
Experience using content management systems (CMS) like WordPress or similar.
Nice to Have:
Basic understanding of HTML and SEO technicalities.
Experience with AI content generation tools.
Knowledge of content analytics and performance tracking tools.
Benefits
Quarterly Bonuses
Competitive compensation and comprehensive benefits package
Medical Insurance (IPD/OPD)
Company Sponsored Lunch
Free Product Subscriptions
Yearly Performance-Based Increments
Paid Leaves
EOBI
Company Culture
Impact: Opportunity to work on innovative AI products like ImagineArt, shaping the future of creativity and user interaction.
Team: Be part of a passionate, fast-moving team that values innovation and data-driven decisions.
Growth: A culture where learning, growth, and experimenting with new ideas are deeply encouraged.