Vertage is a new brand with a lot to say, and social is where much of it will be seen first. As Senior Social Media Manager, you own how Vertage and its leaders show up online. LinkedIn is the priority. Instagram and TikTok extend our reach to new audiences and future talent.
Your role
Your first priority is to build the profile of our new brand and the online presence of our executive leaders. You run the social presence across our brand and leadership channels, from the content calendar to the posts themselves. You decide what we say, in which format and when, and you work closely with communications, brand, talent and regional teams to keep it consistent.
A large part of the role is working with senior leaders. You help them build a credible, recognisable presence on LinkedIn, and you turn their ideas into posts that sound like them.
This is an individual role with a global remit. You work without a team, freelancers or agencies, so you are hands-on: you plan, write, design and edit. There is a budget for paid social and tools.
What you will do
LinkedIn and leadership channels
• Lead our LinkedIn strategy across the company page, executive profiles and employee advocacy
• Shape leaders’ ideas into posts that sound like the person, not like a template
• Advise leaders on what to post, when to post it and when to stay quiet
Content and channels
• Build and run the social calendar across brand and leadership channels, keeping timing, tone and messaging aligned
• Grow our presence on Instagram and TikTok, adapting content and tone to each channel
• Create graphics, carousels and short-form video, including edited clips, Reels and TikToks
• Plan social around launches, research releases, events and news moments
Performance and brand protection
• Track results by channel, report monthly and change course when something is not working
• Monitor conversations and respond quickly and well
• Keep every post on voice and within our PR governance
What you bring
Essential
• 10 or more years managing social media, in-house or at an agency, ideally in B2B
• A proven record of growing engagement and audience on LinkedIn
• Hands-on experience running Instagram and TikTok, and a clear view of how content needs to change between channels
• Practical skill in visual and video creation, for example in Canva, Adobe Creative Suite, Premiere or CapCut
• Experience managing social for senior leaders or executive-level profiles
• Excellent writing skills and a clear point of view on what good content looks like
• Confidence with analytics, and the ability to turn numbers into decisions
Nice to have
• Experience in a SaaS or HR tech company
• A background in brand launches, rebrands or transformation communications
• Experience in a fast-changing organisation
• Paid social and employer brand experience
You use AI tools as part of how you work, you are comfortable when priorities shift, and you think critically about what is worth posting.
About Vertage
Vertage is an international HR service provider that helps organisations find and deploy external professionals. We combine services, technology and expertise in workforce solutions.
Why join us
You will help shape how a new brand shows up from day one, with real access to leadership and room to make your mark. It is a fast-moving environment and priorities will shift. If you like building brands, you will thrive here.