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Student Worker: Athletic Marketing.

SALES & MARKETING
Job TitleStudent Worker: Athletic Marketing Agency East Texas A&M University Department Athletics Proposed Minimum SalaryCommensurate Job Location, Job TypeStudent Worker Job Description INSTRUCTIONS TO APPLICANT: During the application process the “My Experience” page has a section provided “Attachments (Resume/CV, References, Cover letter, etc.)” to upload required documents. Use the Upload button to add each document. You will be able to upload up to 5 documents. Be aware that the maximum size allowed for any one document is 5MB. All documents must be electronically submitted through the Texas A&M Online Employment Services website to be considered. Incomplete or improperly submitted applications may be excluded from consideration. Please provide the following documents: Cover Letter Resume/CV Please do not withdraw your application in an attempt to upload a missing document. If you need assistance with this or any other matter, please contact us at [email protected] Position Summary The Marketing & Fan Engagement Student Assistant supports the promotion of East Texas A&M Athletics through marketing initiatives, fan engagement activities, game day promotions, and special events. This position assists with creating memorable fan experiences, increasing attendance, enhancing school spirit, and supporting the department's revenue generation and brand awareness efforts. Essential Duties and Responsibilities Marketing & Promotions • Assist with the planning and execution of marketing campaigns for athletic events. • Support promotional efforts designed to increase attendance and fan engagement. • Distribute marketing materials across campus and throughout the community. • Assist with grassroots marketing initiatives, community outreach events, and student engagement efforts. • Help develop and implement promotional schedules and theme nights for athletic contests. • Assist with sponsor activation and fulfillment opportunities during events. Fan Engagement • Support in-game promotions, contests, giveaways, and entertainment activities. • Assist with fan interaction initiatives before, during, and after athletic events. • Help coordinate student section engagement efforts and spirit initiatives. • Serve as a game day representative to promote a positive fan experience. • Assist with mascot appearances, promotional teams, and special event activities as assigned. • Engage with fans and guests while providing excellent customer service. Game Day Responsibilities • Assist with setup and breakdown of promotional areas and fan engagement spaces. • Help coordinate halftime promotions, recognitions, and special presentations. • Distribute promotional items, giveaways, and event materials. • Assist with sponsor activations and hospitality areas as assigned. • Ensure game day marketing elements are executed according to event plans. Content & Creative Support • Assist with gathering photos, videos, and fan-generated content during events. • Support marketing staff with content creation initiatives. • Assist with social media engagement efforts and promotional campaigns as assigned. • Help evaluate attendance, promotions, and fan engagement initiatives for future planning. Administrative Responsibilities • Attend required staff meetings and training sessions. • Maintain professionalism when interacting with student-athletes, coaches, fans, sponsors, and campus partners. • Complete assignments accurately and efficiently. • Perform other duties as assigned by the Marketing and External Operations staff. Qualifications • Current East Texas A&M University student in good academic standing. • Strong communication and interpersonal skills. • Outgoing personality with a passion for customer service and fan engagement. • Ability to work independently and as part of a team. • Ability to work evenings, weekends, holidays, and irregular hours based on athletic event schedules. • Dependable and punctual. Preferred Qualifications • Interest in sports marketing, communications, event management, business, public relations, or related fields. • Experience with customer service, promotions, event planning, or social media. • Knowledge of collegiate athletics and fan engagement strategies. • Experience with graphic design, photography, videography, or content creation is a plus. Physical Requirements • Ability to stand and walk for extended periods during events. • Ability to lift and carry promotional materials and equipment up to 25 pounds. • Ability to work indoors and outdoors in varying weather conditions. Learning Outcomes Students serving in this role will gain practical experience in: • Sports marketing and promotions • Fan engagement and customer experience • Event planning and execution • Sponsorship activation • Community outreach • Brand management • Content creation and social media marketing • Collegiate athletics administration All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check. Equal Opportunity/Veterans/Disability Employer. Welcome to East Texas A&M University, where We Transform Lives. That transformation can begin right here with student employment. Whether you are an undergraduate student worker, a work-study student, or a graduate assistant, on-campus employment offers the opportunity to gain valuable experience, build professional skills, and earn income while pursuing your education. As a proud Lion, your success is our mission. Student worker positions are part-time roles available throughout the university in a variety of departments and offices. These roles help students gain hands-on experience in a professional setting. May work up to 19 hours per week while classes are in session May work full-time during breaks and summer if enrolled for the upcoming fall Must not work during scheduled class times Open to all actively enrolled students regardless of financial aid status Students do not need to be enrolled during summer if they plan to return in the fall Work-study positions are need-based jobs funded through federal or state financial aid programs and allow students to earn money to help pay for educational expenses. Must be awarded federal or state work-study through Financial Aid May work up to 19 hours per week during the semester May work full-time during breaks and summer if returning in the fall Must not work during scheduled class times Positions are limited to the amount awarded and must follow program guidelines Graduate assistantships offer opportunities to teach, conduct research, or assist in academic departments while continuing your graduate education. To qualify, students must: Be fully admitted to a graduate program (not provisional or non-degree) Be in good standing with a minimum 3.0 GPA Be enrolled in courses each term of the assistantship Meet specific credit hour and subject requirements for teaching or lab roles Non-native English speakers must demonstrate language proficiency Research assistants must complete Responsible Conduct in Research training Work up to 20 hours per week, depending on the appointment May have teaching or research assignments, or provide administrative support For additional assistance or questions regarding your job application, please email [email protected].
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Posted
16 Jun, 2026
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