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职责描述： 市场规划：洞察市场数据，通过内外部市场数据的汇总分析，得出市场增长点，同时通过合理分配整合资源，搭建会议平台，推动产品不断提升市场份额； 高效运营：细分市场活动，建立KOL维护库，定期拜访KOL，传递产品优势，专业互动，培养讲者，匹配合适的学术会议，推动业务团队高效执行各类学术会议； 激励共赢：高效的跨部门合作，尤其是RM，DM以及和中央市场的合作互动，培训员工疾病领域和产品知识，定期分享市场数据并帮助业务团队设定提升市场份额方案； 自我提升：不断提升疾病领域知识和产品知识，提升沟通合作技巧 承接中央品牌策略，结合区域市场情况，制定有效的区域市场学术活动 统筹区域各类学术会议，管理区域市场预算，复盘学术项目效果 搭建与维护区域KOL讲者及专家学术网络，传递循证医学价值，打造区域学术影响力 赋能业务团队，积极参与协访与周期会，提升一线学术推广质量 负责市场KPI跟踪、数据分析、定期复盘与汇报，输出市场洞察，协同业务团队推进业务 严守公司合规底线，落实公司合规要求。 任职资格 ˗ 教育背景：具有医学、药学或相关专业，本科及以上学历 ˗ 工作经验：1年以上制药行业区域市场相关工作经验，或2年以上地区经理工作经验 ˗ 具备市场分析、策略拆解、客户管理、活动执行等关键技能 ˗ 具备韧性、学习敏锐度、结果导向、强执行等特质 ˗ 具备高度的合规意识 Pursue progress, discover extraordinary Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people. At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity. Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com! We are an R&D driven, AI-powered biopharma company committed to improving people’s lives and creating compelling growth. Our team is guided by one purpose: we chase the miracles of science to improve people’s lives. We want to build a healthier, more resilient world, and turn the impossible into the possible by discovering, developing, and delivering medicines and vaccines for millions of people around the world. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi Start a career that makes a difference. Reinvention is in our DNA. It’s what drove our evolution from a small French enterprise to one of the world’s leading biopharma companies. Whether it’s using AI to shorten drug-discovery times or building trust in healthcare, you could be helping our teams make life better for patients, partners, and communities. This is where you grow your career. We open the door for you to explore new opportunities, push your limits, and connect with people who are driven by a shared purpose: we chase the miracles of science to improve people’s lives. 
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Sanofi
Guangzhou, China
CV&T-Regional Marketing Manager-Transplant-长沙.
SALES & MARKETING
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