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Dbs

DBS Asia Central, Singapore

Associate/Senior Associate, Digital Experience, digiWealth, Consumer Banking Singapore.

SENIOR LEVELDESIGN
What we’re looking for: The digiWealth team is building a new digital franchise that drives investment & insurance (I&I) / retail-wealth customer acquisitions and retention. We seek a Digital Experience team member to orchestrate journeys and optimise platform experiences. Through effective product design, digiWealth will seek to acquire and deepen relationships with retail-wealth customers throughout their I&I lifecycle. The successful candidate must demonstrate strong understanding of innovative product design, be sharp and creative about how to better position financial solutions to retail customers, and able to balance platform optimisation against resiliency risks. The successful candidate should be a self-starter with the initiative and ability to learn, adapt and achieve results in this fast-moving initiative. Strong skills in communications, stakeholder management, and project management, will be immediate pluses. The job of the successful candidate will mainly involve: Obsession with the next leap in the digital retail wealth experience: Track and analyse developments in the digital consumer business (from ecommerce to digital media) and digital wealth experiences to uncover new ways to build effective digital retail wealth journeys. Drive I&I customer acquisitions & retention: Use data-driven journey build to acquire, retain and deepen customer relationships. To contribute to building engagement loops as part of the in-app experience. Performance monitoring and optimisation: Track key performance indicators, analyse product usage data, and iterate on features to continuously improve customer satisfaction and drive business results. Cross-functional collaboration with product specialists, key stakeholders: Collaborate with I&I product teams to generate and refine new initiatives. Partner with Wealth Planning Managers, Platform, and Tech to ensure customer journeys are fit-for-purpose. Minimum requirements: 3-6 years’ experience in digital product management, customer experience, growth marketing, or related fields. Strong skills in digital journey design and product optimisation, with exposure to design thinking and user-centric development. Ability to analyse customer behaviour and platform data to translate insights into actions that drive acquisition, retention, and engagement; comfortable with dashboards and analytics tools. Excellent communication and stakeholder management skills across product, platform, and frontline teams. Solid project management abilities with disciplined execution, attention to detail, and capability to manage multiple workstreams. Personal and professional interest in consumer financial journeys and literacy, particularly in how customers discover and engage with wealth solutions in Singapore’s investment landscape Location: DBS Asia Central Job: Digital. Schedule: Regular Employee Status: Full time DBS is more than a bank — we're shaping the future of finance and communities. With innovation at our core and impact in our DNA, we go beyond banking to build careers, relationships, and a better world. DBS is a leading financial services group in Asia with a presence in 19 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. Recognised for its global leadership, DBS has been named “World’s Best Bank” by Global Finance, “World’s Best Bank” by Euromoney and “Global Bank of the Year” by The Banker. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney and the world’s “Most Innovative in Digital Banking” by The Banker. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 15 consecutive years from 2009 to 2023. DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets and is committed to building lasting relationships with customers. With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities.
Pay
Not stated
Where
DBS Asia Central, Singapore
Work
Not stated
Type
Not stated
Posted
11 Nov, 2026
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