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matelso GmbH

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Insights & inspiration for online marketers, CMOs and sales specialists

On the matelso blog you will find knowledge, stories and news from our topic worlds.

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Call Tracking
Accessibility in the Business Model of Local Marketing Providers and Agencies—Targeted Growth in Marketing ROI and Business for SME Clients

Accessibility in the Business Model of Local Marketing Providers and Agencies—Targeted Growth in Marketing ROI and Business for SME Clients

4 Nov 2026

Call Trackingmatelso platform
Voice AI for Agencies in 2026: How Local Marketing Providers Can Turn Their Clients’ Calls into Qualified Leads Using Voice AI Agents

Voice AI for Agencies in 2026: How Local Marketing Providers Can Turn Their Clients’ Calls into Qualified Leads Using Voice AI Agents

13 Oct 2026

Call Trackingmatelso platform
Lead Qualification and Phone Availability: How SMEs Can Get More Out of Call Leads and Strengthen Lead Management

Lead Qualification and Phone Availability: How SMEs Can Get More Out of Call Leads and Strengthen Lead Management

28 Sep 2026

matelso platformSuccess Stories
Call Tracking in a Medical Practice: How an Agency Made the Invisible Call Channel Measurable and Optimized Online Marketing – Success Story: Orthopedics Center Munich East (OZMO)

Call Tracking in a Medical Practice: How an Agency Made the Invisible Call Channel Measurable and Optimized Online Marketing – Success Story: Orthopedics Center Munich East (OZMO)

28 Sep 2026

matelso ServiceCenterSuccess Stories
Phone Availability: More Inquiries Handled and Improved Accessibility with External Customer Service – Akkurat Success Story

Phone Availability: More Inquiries Handled and Improved Accessibility with External Customer Service – Akkurat Success Story

4 Aug 2026

Call TrackingSuccess Stories
Call Tracking for Google Ads: More Qualified Leads and +170% ROAS with matelso – Antik Seider Success Story

Call Tracking for Google Ads: More Qualified Leads and +170% ROAS with matelso – Antik Seider Success Story

22 Jul 2026

matelso platform
The 5 Best Phone Systems for Medical Practices in 2026

The 5 Best Phone Systems for Medical Practices in 2026

18 Jun 2026

matelso platform
Aircall Alternative: A Direct Comparison of Two Platforms

Aircall Alternative: A Direct Comparison of Two Platforms

2 Apr 2026

matelso platform
B2B Lead Gen: 7 steps for high-quality B2B leads & a clear process from initial contact to closing the deal

B2B Lead Gen: 7 steps for high-quality B2B leads & a clear process from initial contact to closing the deal

6 Mar 2026

Call Tracking
Lead qualification on the phone: How AI brings more qualified leads and revenue-relevant success for marketing – matelso Call Scoring AI

Lead qualification on the phone: How AI brings more qualified leads and revenue-relevant success for marketing – matelso Call Scoring AI

19 Dec 2025

Call Tracking
The matelso Call Tracking API: Make call channels and insights about calls scalable, controllable, and measurable

The matelso Call Tracking API: Make call channels and insights about calls scalable, controllable, and measurable

9 Dec 2025

matelso platform
7 tips for fast sales voicebots: How low latency reduces waiting times and leads to more sales – with conversational AI

7 tips for fast sales voicebots: How low latency reduces waiting times and leads to more sales – with conversational AI

8 Dec 2025

matelso platform
AI voicebot for sales: Voice bots automate the sales process around the clock, reduce waiting times, and increase conversions.

AI voicebot for sales: Voice bots automate the sales process around the clock, reduce waiting times, and increase conversions.

28 Nov 2025

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