matelso platform:
Boost Sales with smart Lead Management
Communication & Lead Management at it’s best – Sales Expertise and Marketing Data combined in the matelso platform
Dive into a world where every lead is captured, every conversation is informed, and every CRM entry is relevant.
10k+ Websites use our Call Tracking
“…with matelso Call Tracking we ensure optimal online marketing performance for all business models …”
KlickPiloten GmbH
“Ideal for measuring calls. Good functionality and usability, great support, relatively unique features…”
GC-Gruppe
“Must have for any marketeer working with call leads! … by now one of the most important decision support tools ever. …”
Autoland AG
“… The implementation as well as the cooperation with matelso is uncomplicated and always solution-oriented. …”
PHD Germany GmbH
“… through the optimizations with Call Tracking, we generated 8% more leads for the franchises …”
Küche&Co GmbH
Lernen Sie die matelso platform kennen
Never miss a lead again
All leads unified in a single multichannel communication platform
All leads at a glance
All leads are neatly consolidated in one place across all channels. This enables meaningful reporting and an optimal customer experience.
Greatly simplified toolchain
Simply copy the script into the website, and after 5 minutes all leads arrive in the queue – with only one login for all channels.
Informed and successful Conversations
Better advice with the matelso platform and faster success in customer talks – thanks to strong customer data
Marketing data for sales success
Know everything about the customer at the moment of contact – an advantage for successful conversations and consultations.
Lead Scoring
Always know how much a lead is really worth. Efficient lead scoring directly in the platform is the key.
Say Goodbye to Cluttered CRMs
Clean data: Transfer scored leads directly into CRM or ERP.
Efficient Sales Processes and Clean CRM Data
With relevant customer information in CRM, such as budget, previous purchases, and interests, sales strategies can be planned and implemented more effectively.
Meaningful reporting
Only evaluated and clean lead data flows into CRM/ERP. The basis for clearer dashboards and reporting.
Experience the benefits of our lead management solution firsthand. For more details, feel free to visit our features page to learn more about how you can simplify your MarTech toolchain, gain better marketing and customer insights, and achieve a significant marketing uplift.
Book a free trial account directly!
matelso Integrations
Cleanly integrate Marketing and Sales data into CRM and analytics tools - with matelso.
matelso offers innovative MarTech solutions that can easily integrate your data into third-party systems such as CRM, analytics tools or ERP. They allow real-time updates of your marketing activities without data silos.
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How does the matelso platform work?
Step 1:
Log in and configure all relevant conversation points in 5 minutes – for sales.
Step 2:
Copy script and paste it into the website.
Step 2:
Copy script and paste it into the website.
Step 3:
Set up notifications and simple reporting in the queue.
Step 4:
Configure Web Data and Good Words / Bad Words in the Communication Cockpit.
Step 5:
Determine which data is transferred to which CRM- and ERP- tools … done!
Start now with inteligent Lead Management:
matelso platform FAQ
The matelso platform is an innovative SaaS solution that enables marketers to radically simplify their lead management processes. This is how complex data becomes real business success.
Here, interested parties can find answers to the most important questions about our MarTech solution.
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What can I expect from the matelso platform for sales?
The cloud-based SaaS platform from matelso was specially developed to support sales professionals in optimizing their lead management processes. It records, analyses and visualizes all data from the various communication channels – whether email, (video) call, chat or form. The platform also enables a targeted evaluation of each individual lead – directly during ongoing sales conversations. This valuable data is then automatically and cleanly fed into the CRM, providing powerful insights into the decision-making and communication habits of customers, which serve as a basis for making decisions to optimize the entire sales process. And that’s not all: this information can also significantly improve the marketing strategy and thus ensure a higher ROI.
What about the GDPR compliance of the matelso platform?
The matelso platform strictly adheres to the General Data Protection Regulation (GDPR). We conclude an order processing contract (AVV) with every customer! In addition, our servers are located exclusively in Germany, which ensures additional data security. Furthermore, matelso is subject to the regulations of the Telecommunications Act (TKG), so that the security of user data is guaranteed at the highest level at all times.
Our platform only uses first-party cookies, for which we request the user’s consent. Even if a website visitor does not give their consent, the platform remains operational – in this case, however, no web data can be collected and stored.
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Is the matelso platform only for large companies?
No way! The matelso platform is primarily aimed at medium-sized companies in the DACH region with between 25 and 2,500 employees.
The three basic requirements:
- These companies operate their own website
- They rely on paid LeadGen campaigns for marketing
- Leads are the main source of new customers
Can I integrate the lead data from the matelso platform into my CRM?
Absolutely! With the matelso platform, common CRM systems such as Hubspot and other platforms can be easily connected.
This means that all recorded lead data can be integrated directly. This applies not only to the contact details of the contact persons and the companies, but also to the lead value values, which are entered directly on the platform by the sales experts. The result: a completely transparent and flexible lead management process that inspires and maximizes sales success.
Blog Artikel über die matelso platform
Blog articles about matelso platform
Voice AI for Agencies in 2026: How Local Marketing Providers Can Turn Their Clients’ Calls into Qualified Leads Using Voice AI Agents
Agencies and online marketing providers can best handle calls from their (often small) local clients using Voice AI. A Voice AI sales agent, like the one from matelso, answers every call—even after hours and during peak times. It identifies the caller’s need,...
Lead Qualification and Phone Availability: How SMEs Can Get More Out of Call Leads and Strengthen Lead Management
You’re in charge of marketing at a medium-sized company. The budget is limited, but the pressure to generate new business isn’t. And your most important lead channel? Most of the time, it’s the phone call. SMEs Lead qualification means exactly that: You ensure that...
Call Tracking in a Medical Practice: How an Agency Made the Invisible Call Channel Measurable and Optimized Online Marketing – Success Story: Orthopedics Center Munich East (OZMO)
Call tracking in a doctor's office transforms an anonymous call into a measurable conversion that can be attributed by channel, campaign, and keyword. Over a two-month period, the agency Wir-Branden - The Brand Makers for the orthopedic MVZ OZMO 938 patient calls...