About the company
Our client is a software company.
The role
Raydar is recruiting for this role on behalf of our client. Own a sales pipeline channel built around industry events, from pre-event outreach and on-site qualification through structured follow-up. The role suits someone who books meetings, sets pipeline targets for each event and helps decide which events are worth attending.
What you'll do
- Set a pipeline target for each event and work to meet it through booked meetings and created opportunities.
- Research and contact attendees before each event to schedule meetings ahead of time.
- Work the event booth, hold qualifying conversations and book next steps on the spot.
- Follow up within 48 hours with personalized messages and relevant content, logging every contact in the CRM.
- Help plan the event calendar by judging which conferences produce pipeline and which do not.
- Arrange in-person meetings with nearby prospects and customers during event travel.
- Coordinate with marketing and sales on outreach, content and event data for pipeline and return analysis.
Requirements
What we're looking for
- Track record in event or growth marketing, or in outbound sales development, within business-to-business technology.
- Hands-on experience sourcing pipeline and booking meetings through events, sequencing, phone outreach or lead generation.
- Working knowledge of CRM and sales prospecting or sequencing tools.
- Willingness and ability to travel up to 50% for conferences and events.
Bonus points
- Background in a logistics or operations-focused industry.
- Experience staffing or running events as the only company representative on site.
- A STEM educational background.
Benefits
Compensation and benefits
- Salary: $120K to $185K
- Equity
Location and work model
- San Francisco, CA, United States
- On-site, 5 days in-office per week
- Full-time