Position Overview
Netwrix is seeking a Marketing Operations Specialist who is equally comfortable building scalable MarTech architecture and executing email campaigns at high velocity. You'll own our marketing tech stack (Marketo, GTM integrations, event platforms) while driving end-to-end email execution for demand generation and lifecycle programs.
You'll report directly to the Marketing Operations Manager and collaborate closely with global Demand Gen, Field Marketing, Sales Ops, and Product Marketing teams on campaign planning and execution.
This role requires the candidate to be based in or within close proximity to Metro Manila.
Responsibilities include:
A. Marketing Technology & Operations (40%)
- Own the marketing tech stack - Marketo (MCE), Salesforce campaigns, AccelEvents, GuideFlow, Google Analytics, GTM, Qualified. Partner with Sales Ops, IT, and Analytics to ensure clean data flow and system health.
- Drive campaign architecture and data governance - Design and maintain the campaign taxonomy, status models, field standards, and attribution structure. Own naming conventions, hierarchy logic, and field documentation so campaigns are reportable and scalable.
- Build automation and workflows - Nurture programs, lead scoring, enrichment, routing, and status progression. Always favor simplicity over feature-completeness.
- Monitor system health and data quality - Audit campaign data, sync integrity, bounce rates, field completeness monthly. Escalate blockers; fix preventable issues before they compound. Own quarterly health report.
- Manage reporting and dashboards - Create self-serve reports and dashboards in Marketo, Salesforce and supporting tools. Surface actionable insights: pipeline velocity, campaign ROI, funnel bottlenecks, segment performance.
- Evaluate and implement new tools – Assess, implement, and maintain new MarTech solutions that support business objectives.
B. Email Campaign Execution (60%)
- Design and execute email campaigns end-to-end - strategy, audience segmentation, landing page forms, email logic, send timing, performance analysis. Work closely with Content and Demand Gen teams to align messaging and timing.
- Manage email programs at scale - nurture streams, one-time blasts, subscriber
onboarding, re-engagement campaigns. Own the calendar, send quality, and engagement tracking. Maintain email lists and preference centers.
- Optimize email performance - A/B test, monitor open/click rates, segment results
by source/persona. Recommend improvements based on data.
- Coordinate email-to-landing-page flows - work with the web team to ensure forms, UTM tracking, and follow-up sequences work seamlessly. Own the Campaign Member creation process and data quality at form submission.
- Maintain email compliance - GDPR, list hygiene, preference centers.
This is real execution - you'll ship campaigns weekly and own their success.
C. Cross-Functional Alignment
- Coordinate with Demand Gen, Field Marketing, Product Marketing on campaign planning and execution.
- Partner with Sales Ops and Salesforce admins on campaign structure, status workflows, and lead routing.
- Work with Analytics and BI teams on reporting requirements and data verification.
- Collaborate with Web team on tagging, tracking, personalization, and form integrations.
- Communicate operational changes and wins to stakeholders in clear, non-technical language.
Qualifications
Required:
- English fluency (B1+ minimum)
- Marketo Certified Expert (MCE) required
- Proficient in Salesforce Campaign object and reporting
Our Values
At Netwrix, our values guide every action:
- Next-Level Customer Focus -Customers first, always. We listen, protect, and go the extra mile— because their success is our mission.
- Excellence - We set high standards and take pride in delivering exceptional results. We celebrate wins, seek constant improvement, and address shortcomings professionally.
- Transparent Ownership - We celebrate our successes, own up to our mistakes, communicate openly, and face challenges head-on with a genuine commitment to doing the right thing.
- Winning with Clear Thinking - We value clarity, find straightforward solutions to complex problems, and make swift, effective decisions.
- Relentless Innovation - We continually seek better ways to serve our customers and stay ahead. We foster creative thinking, and we embrace new approaches.
- Industry-Leading Expertise - We take pride in our expertise and continuously seek to learn and share knowledge, striving to be the trusted experts our customers rely on.
- eXceptional Together - We believe in the power of collaboration and diverse perspectives. By valuing each other’s strengths, we achieve outcomes that surpass individual contributions.
Join us in a culture where integrity, respect, and hard work are foundational. Be part of a team dedicated to making a lasting impact.
Why You’ll Love Working at Netwrix
- Competitive Health Benefits
- Continuous Learning and Development Opportunities
- Team-Oriented, Collaborative, and Innovative Work Environment
- Regular Company Town Halls to Keep You Informed
- Opportunities for Career Growth and Advancement
We pride ourselves on a culture that truly values employee input across various backgrounds and experiences. We look forward to welcoming new talent who can help us further our mission.
Netwrix Corporation and its wholly owned subsidiaries are Equal Opportunity Employers (EEO) and welcome all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.
Please let us know if you require any accommodation.
About Us
At Netwrix, our mission is to revolutionize data security by placing identity at the core - providing unparalleled visibility and control. Engineered and supported by over 900 highly talented, motivated employees and hundreds of trusted partners in nearly every geography, Netwrix solutions are relied upon daily by security professionals across more than 13,500 organizations in over 100 countries around the world.
Over the past two decades, Netwrix has expanded its market presence through innovation, organic growth, and strategic acquisitions, and are proud to be backed by renowned private equity firms, TA Associates and Centerbridge Partners. Netwrix maintains a global presence, fostering a remote-first work environment while encouraging and facilitating frequent face-to-face interaction with colleagues, customers, and partners.