Job Description To formulate and execute tactical customer value proposition strategies for the sub-segments within the Retail segment. The role is responsible for growing customer acquisition, engagement, revenue, and profitability through CX improvements, innovative propositions, partnerships, and customer-centric solutions aligned to segment needs. Key Responsibilities Develop and execute the value proposition strategy for the relevant subsegment(s)/niche(s) Use customer, market, and competitor insights to identify and unlock growth opportunities and shape proposition design Drive acquisition, activation, retention, cross-sell, and engagement initiatives Manage the proposition lifecycle from design and delivery to optimisation and performance monitoring. Partner with Product, Digital, Sales, Analytics, Marketing, Risk, and Operations to deliver aligned customer solutions. Build partnerships that support the relevant subsegment(s)/niche(s) Manage and report on delivery plans, budgets, business cases, and return on investment Track proposition performance, customer behaviour, profitability, and management information Minimum Requirements Qualifications Bachelor's Degree in Commerce, Business Management, Marketing, Economics, or related field Honours Degree advantageous. Experience 6 to 8 years' experience in Product Management, Proposition Management, Customer Strategy, Digital Banking, Marketing, Retail Banking or Insurance Experience managing entry or mass-market propositions preferred Understanding of the retail segment customer preferred Competencies Strategic Thinking, Commercial Acumen Customer Focus Insight & Analytics Proposition Management Product Innovation Revenue Growth Financial Management Influencing #Post #FNB #Li-TM10 Important Closing Date Note Take note that applications will not be accepted on the below date and onwards, kindly submit applications ahead of the closing date indicated below. 10/11/26 All appointments will be made in line with FirstRand Group’s Employment Equity plan. The Bank supports the recruitment and advancement of individuals with disabilities. In order for us to fulfill this purpose, candidates can disclose their disability information on a voluntary basis. The Bank will keep this information confidential unless we are required by law to disclose this information to other parties. Introduce yourself to our recruiters and we will get in touch if there's a role that seems like a good match. Should you have any queries, please log it via MyQ. FirstRand provides a comprehensive range of financial services in South Africa and certain markets in broader Africa. The group also offers certain niche products and services in the UK and India. Listed on the Johannesburg Stock Exchange (JSE) and the Namibian Stock Exchange (NSX), FirstRand Limited is the largest financial institution by market capitalisation in Africa. The group follows a multi-branding approach. Its portfolio of financial services businesses includes FNB, RMB, WesBank, Ashburton Investments, Aldermore, MotoNovo and DirectAxis. Many are leaders in their respective segments and markets, offering transactional, lending, investment and insurance products and services The FirstRand Corporate Centre houses many of the critical functions required by a large and complex financial services group. The group's track record of delivering superior returns to shareholders has been achieved through a combination of organic growth, acquisitions, innovation and the creation of completely new businesses. The group’s purpose of delivering Shared Prosperity provides many opportunities for employees to innovate to address social and environmental challenges in our markets. All of our businesses have successful Volunteering programmes which also allow employees to adopt and support causes close to their hearts.

Customer Value Proposition Manager.

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