Content Creation & Publishing
- Build and maintain the social media content calendar based on brand narratives, campaigns, launches, and priorities.
- Create, write, edit, and publish platform-specific content, including Reels, Stories, carousels, short-form videos, and social posts.
- Select the right visuals, footage, copy, hooks, and formats for different audiences, including homeowners, contractors, landscape architects, designers, and dealers.
- Transform photo shoots, video productions, projects, launches, and events into multiple pieces of social content.
- Develop new content ideas, angles, and formats that align with the Techo-Bloc brand.
- Use AI tools for research, ideation, writing, content adaptation, and performance analysis.
Social Media & Community Management
- Manage Techo-Bloc’s social platforms day to day, including scheduling, publishing, monitoring, and community engagement.
- Respond to comments and messages and help build an engaged community around the brand.
- Stay connected to emerging social trends, formats, sounds, and conversations within design, architecture, landscaping, outdoor living, and lifestyle.
- Experiment with hooks, visuals, captions, formats, and calls to action to understand what resonates with our audiences.
- Identify sensitive comments or customer questions and collaborate with the appropriate internal teams when needed.
Creators & Influencers
- Identify creators, designers, influencers, and potential collaborators who align with Techo-Bloc’s brand and audiences.
- Develop clear creative briefs outlining the story, angle, key messages, and expected deliverables.
- Coordinate creator timelines, logistics, invitations, and content deliverables.
- Organize creator-generated content and identify opportunities to adapt and repurpose it across Techo-Bloc’s social channels.
Events, Launches & Brand Activations
- Create social content around product launches, trade shows, events, shoots, and brand activations.
- Capture and coordinate live, behind-the-scenes, and real-time social content.
- Work with internal teams, partners, and participants to coordinate content needs and follow-ups.
- Identify potential collaborations and content opportunities that can extend Techo-Bloc’s reach.
Performance & Optimization
- Monitor social performance across key metrics including reach, engagement, audience growth, clicks, and conversions.
- Identify what is and isn’t working and translate those insights into actionable recommendations.
- Continuously test and refine content, formats, posting frequency, and creative approaches.
- Share performance insights and recommendations with the Brand Storytelling & Content Manager.
- 2–4 years of experience creating content and managing social media for a brand, agency, or media company.
- Strong working knowledge of Instagram, TikTok, Pinterest, Facebook, YouTube, and LinkedIn, including their respective formats, trends, and audiences.
- Ability to shoot and edit short-form content quickly and effectively.
- Strong visual judgment with an eye for composition, detail, aesthetics, and brand consistency.
- Strong copywriting and storytelling skills in both French and English.English is necessary because the role involves creating content for, and engaging with, communities, creators and partners across North America.
- Comfortable taking a creative idea or brief and turning it into finished social content.
- Strong understanding of social media trends, audience behaviour, and modern content consumption.
- Organized and comfortable managing multiple projects, content deadlines, and priorities simultaneously.
- Curious and experimental, with an interest in testing content and using performance data to improve results.
- Able to take creative direction while bringing your own ideas and perspective to the work.
- Strong interest in design, architecture, landscaping, outdoor living, home, and lifestyle brands.
- Comfortable collaborating with creative teams, photographers, videographers, creators, influencers, and other internal stakeholders.
Assets
- Experience with social media management and scheduling platforms such as Later, Sprout Social, Hootsuite, or similar.
- Experience with content creation and editing tools such as CapCut, Canva, Adobe Premiere, Lightroom, Photoshop, or similar.
- Experience working directly with creators or influencers.
- Experience creating content for design, architecture, home, construction, hospitality, or lifestyle brands.
- Experience covering events, launches, shoots, or activations for social media.
Location
Saint-Hubert, Québec
Some travel may be required for content shoots, events, trade shows, and brand activations.
Career Growth and Recognition: At Techo-Bloc, we're career builders. Explore advancement opportunities through our well-defined career paths by department. Your success is our shared responsibility, supported by a culture that values your unique contributions.
Performance-Driven Rewards: Experience the direct impact of your efforts with competitive performance-based bonuses. Join a passionate, driven team that collaborates seamlessly to achieve remarkable results.
Financial Stability: We’ve experienced consistent growth, reflecting our strong financial health and continued geographical expansion across North America.
Collaborative Company Culture: Ditch the silos and join us in driving innovation and excellence together. We support and care about each other’s success! Experience a vibrant culture with 5-star ratings from most of our employees. Leave egos at the door as we engage in activities like brainstorming sessions, lively BBQs, and festive parties, fostering a strong sense of community and belonging.
Why Join Techo-Bloc?
- Competitive salary
- End of year Bonus
- Referral Bonuses
- Group insurance plan
- Free access to a virtual family doctor through virtual care
- Company matching RRSP
- Employee discounts on Techo-Bloc’s products
- Employee Assistance Program (EAP available 24/7)
Techo-Bloc is committed to building a diverse workforce reflective of the diversity of Canada.
If you are looking for a challenging and exciting new role, we want to meet you, send your application now!