Job Description: Ecosystem Strategy & Leadership: Develop and execute the ecosystem strategy aligned with business growth objectives and channel priorities. Build a scalable ecosystem framework covering education, recruitment, community engagement, advocacy and digital activation. Professional Education & Capability Building: Lead the development and deployment of educational programs targeting breeders, rescue organizations, pet professionals and key opinion leaders. Manage educational platforms and portals, ensuring content relevance, user engagement and learning effectiveness. Collaborate with internal and external experts to develop high-quality educational content and learning journeys. Digital Ecosystem & Content Activation: Drive the development of digital ecosystem platforms and community programs, develop content strategies that strengthen professional advocacy and support recruitment objectives Events, Industry Engagement & Advocacy: Lead pillar owned planning and execution of industry conferences, exhibitions, competitions and strategic partnerships. Manage participation in major industry events and brand experience programs. Strengthen relationships with industry associations, opinion leaders and ecosystem partners. Build advocacy programs that increase recommendation and influence within targeted communities. Manage ecosystem-related budgets and resources to ensure effective investment allocation. Requirements: Bachelor's degree or above in Marketing, Business Administration, Veterinary Science, Animal Science or related disciplines. 5+ years of experience in Brand Marketing, Trade Marketing, Professional Marketing, Customer Engagement or related commercial functions. Experience in pet care, healthcare, FMCG, pharmaceutical, nutrition or related industries is preferred. Demonstrated success in cross-functional project leadership and stakeholder management. Strong project management and budget management capabilities. Mars is a family-owned business with more than $35 billion in global sales. We produce some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, BEN’S ORIGINAL®, and COCOAVIA®. Alongside our consumer brands, we proudly take care of half of the world’s pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 140,000 Associates into taking action every day towards creating the world we want tomorrow.

皇家宠物-Education and Ecosystem (Sr.) Manager.

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