Position: MCE(Multichannel Customer Engagement) Associate
Reports to: Head of Marketing, Specialty
Type: Fixed-term (1 yr contract)
PRIMARY FUNCTION/OBJECTIVE
The MCE specialist is responsible for product detailing and remote engagement via multichannel customer approach. This includes managing groups of HCPs who are interested in migraine treatment or already have migraine treatment experience. The MCE specialist works with the brand manager and sales team in their efforts to achieve the brand goals and unleash the full potential of brand and accelerate the limitless.
CORE JOB RESPONSIBILITIES
- Deliver hybrid (virtual or in-person) detailing and discussion sessions tailored to the individual needs of HCPs, including one-on-one consultations.
- Conduct reactive support and continuous customer engagements to improve HCP understanding and adoption level of brand in accordance with the product information and approved label.
- Establish and maintain relationships with HCPs ensuring thorough communication and engagement.
- Resolve customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to management. Utilize advanced product knowledge to identify patient profiles and detail to HCPs, to differentiate brand.
- Perform assessments to track and enhance HCP engagement through the adoption ladder over time.
- Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly.
- Monitor competitive market situation by gathering current marketplace information on pricing, products, and communicate market intelligence to Sales and Marketing Management
PREFERRED QUALIFICATIONS
- 2+ years of professional sales experience in relevant industry with proven record
- Relevant experience preferred in remote engagement or multichannel marketing
- Bachelor’s degree with scientific background preferred
- Proactive attitude and passion for collaborating with customers and internal stakeholders
- Persuasive communication, presentation, and interpersonal skills
- Strong interest in learning scientific and medical knowledge in migraine.
- Problem-solving aptitude, strong attention to detail, and a data-driven approach to business decisions.
- High accountability and ability to work independently
Code of Conduct & Business Integrity
AbbVie is committed to observe high integrity and ethical standards in all its business dealings with our customers, with each other, business partners and suppliers.
AbbVie as a responsible corporate citizen will adhere to these standards, as well as to local, national and international laws.
All AbbVie employees are responsible for maintaining the Company’s reputation for conduct in accordance
with the highest level of business integrity, ethics and compliance with the law. Soliciting and/or accepting/attempting/offering bribes or any illegal gratification is therefore cause for immediate dismissal.
Candidate is therefore required to maintain the highest ethical standards in his conduct of Company affairs at all times and uphold the AbbVie Values.
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