Your mission
We are looking for an experienced, hands-on B2B Marketing Manager to execute our marketing 2027 strategic goals during a 12-month fixed term contract.
In this role, you will act as the strategic hub for our marketing efforts. You will steer our budget, agencies, and high-level messaging, while actively mentoring our internal team of two. We operate with a modern, AI-leveraged, and agile mindset: you will guide the overarching strategy while diving hands-on into high-impact content and MarTech alignment. You will report directly to our CRO and work closely with our Sales and Product teams.
PXL Vision is a Swiss premium provider of identity verification and electronic signature for companies. Based on artificial intelligence, PXL Vision offers a highly flexible, modular and configurable software platform for secure and fully automated identity verification to meet complex requirements worldwide.
What you bring
Own the execution of our 2027 marketing goals, manage the marketing budget, and deliver monthly performance reporting (Leads, SQLs, marketing-generated ARR).
Lead, mentor, and develop a high-performing internal marketing team of two.
Steer external agencies for SEA, SEO, CRO, and PR to strict performance targets and drive co-marketing initiatives with key partners .
Partner closely with Sales to ensure a seamless handover of inbound leads and align on outbound initiatives.
Co-develop positioning and content creation for our core products. Drive SEO-optimized content around complex regulatory topics (GwG, FINMA, e-ID, AMLR) and build high-conversion sales enablement materials.
Oversee the website and localized content via HubSpot CMS, plus control of HubSpot data quality and automation for Sales and Customer Success.
Manage the end-to-end strategic planning for physical events, webinars, and trade shows, delegating logistical execution to the internal team.
Take a hands-on approach leveraging state of the art AI tools for diverse marketing efforts.
Requirements
5+ years of B2B marketing experience, ideally within the SaaS, RegTech, or FinTech sectors, including direct people management.
Demonstrated experience driving B2B public relations and can effectively steer external PR agencies to secure high-value placements.
University degree in Marketing, Business Administration, Economics, or a related field.
Deep knowledge of the HubSpot ecosystem (CMS, CRM, Reporting) and a proven track record of data-driven funnel optimization.
Hands-on experience managing performance channels (SEA, SEO/GEO, LinkedIn) and successfully steering external agencies.
A strong willingness to dive into complex regulatory frameworks (Identification, GwG/FINMA, e-ID, QES) and translate them into compelling, digestible content.
Native-level fluency in German and excellent English. Deep understanding of the Swiss and DACH business landscapes.
A true can-do and hands-on mentality. You are as comfortable presenting strategy to the board as you are building a landing page or writing a newsletter.
Why us?
You support our 2027 narrative, optimize our operational flows, and fully contribute your creative vision to our market strategy.
You will partner closely with a fully motivated, high-performing Sales and Marketing team that is aligned and ready to execute.
We are an enthusiastic, diverse team operating with flat hierarchies across our teams. We value direct communication, fast decision-making, and mutual support.
A flexible, hybrid working model (combining remote work with time in our Zurich or German offices) to ensure you can do your best work.
While this is a 12-month fixed-term contract to cover a leave of absence, we are a fast-growing company. An extension or transition is a possibility we are open to exploring.