Show up like a consumer brand:
Buyers decide who to trust before they ever take a meeting. The companies they remember are the ones that show up like consumer brands. throxy needs that standard of content in-house.
We are hiring three content strategists to sit in the London office and own throxy's content full-time. We want people who already ship consumer-grade work in the Héctor Serrano mold: taste, volume, and a point of view.
You sit next to the product, the customers, and the founders. The job is to mine real stories, ship a lot, kill what does not perform, and keep distribution inside the company.
Make throxy the company buyers already trust before the first meeting. Taste sets the bar. Volume is how you find what works.
A consumer content team, inside the company:
You work next to the product, the customers, and the founders. Source material is the business, not a brief from outside. Ship a lot, kill what does not perform, and keep distribution in-house. We are hiring three people so the team can cover taste and volume at the same time.
The surfaces, end to end:
The founder and company presence buyers actually see. Point of view, cadence, and work that looks like a consumer brand, not a B2B content calendar.
The podcast. Find the stories, book the guests, shape the episodes, and turn each one into something people share.
A live point of view. Ship often, watch what travels, and cut what does not.
Real customer stories, told properly. The proof a buyer can read before they ever talk to us.
How throxy looks and sounds across everything we publish. One standard, held in-house.
Strong signals:
We hire from profiles we already like. If your Instagram, LinkedIn, Twitter, or show looks like Héctor Serrano, send it.
You have stopped publishing something that did not perform, and you can say what you learned.
You have owned a channel inside a company, or built one yourself, rather than pitching decks for other people's brands.
We are hiring three. If you know another person who ships at this standard, send them too.
What we're looking for:
Our hiring process:
Apply with the links. We also reach out directly to people whose public work already looks like this.
A call with the founding team. We talk about what you have shipped, what you killed, and what you would do with throxy.
A real piece of throxy content: a post, a case study, or a podcast cut. We want to see taste and speed on our material.
Role, comp, and a start date in the London office.
Start date: as soon as possible. Three seats.