About the role The Retail field sales team is a core part of Dyson’s Benelux Sales Department. We are looking for a dynamic driven candidate who has some experience as a people manager and is looking to expand & develop their commercial leadership skills. As an Area Manager you will drive product sales through your team of Experts, and the awareness you build of the Dyson brand within our retailer’s stores. Regionally based, you will work closely within your team of experts, Dyson ambassadors and use relationships with account management, retail activation and marketing teams to ensure Dyson’s sales strategy is delivered in your area. The region We are searching an area manger for the region Netherlands North, ideally located in the central surrounding Amsterdam. The region consists out of +/- 4 points of sale and 10 – 14 direct reports. Key Responsibilities Driving sales growth in your region Ownership of Sell-Out performance of the given region. Analyse weekly sales data and market trends to identify opportunities and define clear / strong short & long term actions. Weekly presentation of the Sell-Out results within your area Overall goal is to increase Dyson sales within your region in a sustainable way. People Management Lead the performance management, motivation and capability of your teams of Experts to ensure delivery against their sales targets. Conduct focused and regular store visits to develop and coach your team. Conduct meaningful 1:1’s, driving a high performance team. Hold development discussions and ensure these are captured and acted on with the individual. Coach on the job, mentor and train direct reports. Liaise with the Retail operations & activations team to ensure Excellence in execution. Conduct in store training sessions with demonstrators as necessary and particularly in connection to the launch of NPD. Ensure operational excellence Merchandise retail stores with correct point of sale materials and achieve a minimum standard instore upon entry to store, as well as exit through excellent in store relations and strong business conversations. Ensure Dyson displays are clean, tidy and shoppable. Build brand advocacy with retailers Build and maintain effective relationships with store CCO, department manager, Regional Operational Managers and key influencers. Build and manage a virtual team of Dyson Ambassadors within the retailer staff. Conduct product training of all Sales Associates, Department Managers and Store Managers on the Dyson products through spontaneous and pre booked training sessions. Skills/Experience Required Dutch native proficiency. Commercially driven. Excellent leadership skills. Previous target driven experience required. Excellent interpersonal skills to enable effective cross departmental working. High level of PC skills, including all Microsoft Office programs. Excellent organisational and planning ability. Self-motivated and an exceptional team player. Strong analytical ability. Benefits Discount on Dyson products Company Pension scheme 29 days annual holiday plan Company Fitness plan EAP (Employee Assistance Programme) Life Assurance Plan Transportation allowance (0,23€/km regardless of the means of transport) Health Insurance – Medical Contribution Eye Examination & Computer Glasses Reimbursement * Please note: New employees to Dyson in the Netherlands commence employment on a 12-month, fixed-term basis* #LI-GP1 Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity. At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds. Dyson employs 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education. Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world. The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas.

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