MAIN RESPONSIBILITIES
Campaign Activations
Assist on planning of PR events, including ideation, sourcing, and liaising with vendors and discussion with internal stakeholders to ensure relevancy of activities planned
Event management, including set-up and tear-down, on-site management and hosting of PR guests, post-event coordination
PR & Communications Support
Preparation of PR materials, from downloading of assets from Central to adaptation for local usage
Trend identification, KOLs scouting and liaison for selected campaigns
Execution of PR campaigns including preparation of briefs, KOL lists for Central validation, dissemination of PR packages, post-event reports
Coordination with media and influencers on logistical details e.g. product sendouts for shoots
Administrative Support
Assist on ordering and packing of PR stocks
Assist on vendor creation
Competitor tracking of new product launches, PR and KOL activities
Ad-hoc tasks
REQUIRED SKILL/QUALIFICATIONS
Internship duration: Dec 2026/Jan 2027 – Jun 2027 on full-time basis
Have a passion for luxury beauty
Out-going personality, able to adapt to fast-paced environment and multi-task
Strong communication skills
Have a keen eye for detail
Intermediate – Advanced skills in Microsoft Excel, PowerPoint and Adobe Photoshop/illustrator for edit of artworks