About The Role
Preston Playhouse Events Sales Manager is responsible for selling, planning, organizing, and executing events. This role heavily involves sales outreach to increase events sales revenue. The Event Sales Manager will coordinate with clients, vendors, and internal teams to ensure events meet or exceed sales expectations while staying within budget and timeline constraints.
What You'll Do
- Event Sales:
- Proactively sell event packages, court rentals, and facility buyouts to corporate, social, and community clients.
- Identify and pursue new event opportunities, partnerships, and sponsorships.
- Respond promptly to inbound inquiries and convert leads into booked events.
- Meet or exceed monthly and annual event revenue targets.
- Event Planning:
- Collaborate with clients to understand their event requirements, preferences, and budget.
- Develop event concepts, themes, and timelines based on client needs.
- Coordinate with internal teams (e.g., catering, facilities, audiovisual) to ensure all aspects of the event are well-planned and executed.
- Create event proposals, including cost estimates and event layouts.
- Client Management:
- Serve as the main point of contact for clients throughout the event planning process.
- Communicate effectively to address client questions, concerns, and requests promptly.
- Build strong relationships with clients to foster long-term partnerships and repeat business.
- Vendor Coordination:
- Source and negotiate contracts with external vendors (e.g., florists, entertainers, decorators).
- Manage vendor relationships and ensure they deliver services/products as per agreements.
- Coordinate vendor logistics, including setup, teardown, and payments.
- Budget Management:
- Develop and manage event budgets, ensuring costs align with client expectations and company profitability goals.
- Track expenses, review invoices, and reconcile budget discrepancies.
- Event Execution:
- Oversee all aspects of event setup, including decor, seating arrangements, audiovisual equipment, and signage.
- Supervise event staff (e.g., servers, ushers, security) to ensure smooth operations during the event.
- Resolve any issues or emergencies that may arise during events, maintaining a high level of professionalism and customer service.
- Post-Event Evaluation:
- Conduct post-event evaluations to gather feedback from clients, attendees, and internal stakeholders.
- Analyze event success metrics (e.g., attendance, revenue, client satisfaction) and identify areas for improvement.
- Prepare post-event reports and recommendations for future events.
Qualifications
- Bachelor’s degree in hospitality management, Event Planning, Business Administration, or related field.
- Proven experience in selling events for a large-scale facility.
- Strong organizational and multitasking skills, with the ability to manage multiple events simultaneously.
- Excellent communication, negotiation, and client relationship management skills.
- Proficiency in event planning software/tools and Microsoft Office Suite.
- Budget management experience and attention to detail.
- Creative problem-solving abilities and a customer-focused mindset.
- Ability to work flexible hours, including evenings, weekends, and holidays, as required by event schedules.
About Preston Playhouse
Preston Playhouse is an indoor pickleball and padel facility. The largest of its kind in the Dallas-Fort Worth metroplex and situated in the heart of Dallas, this family-friendly destination offers 9 indoor pickleball courts, 2 indoor padel courts, and dedicated lounge and bar spaces.
Preston Playhouse was created by Dallas-based concept development company WoodHouse, which owns and operates a range of concepts in the hospitality, private social club and entertainment spaces, including the neighboring Banner House at T Bar M.