FREELANCE SOCIAL MEDIA DATA AND INSIGHTS ANALYST - London, UK
⚪ Who we are
Born Social is a social-first creative agency that brings brand building into the social era. We’re part of Croud Group, a global digital-first marketing business built on a unique model that blends in-house expertise with a carefully curated network of top digital media talent — the Croudie Network.
Through this model, we deliver transformation for iconic brands like Guinness, Ford, and Barclays, led by teams of social natives and brand experts, underpinned by technology.
Backed by the strength of a brilliant business that’s proudly B-Corp certified, Born Social is consistently recognised as one of the best places to work.
🟡 What you'll be doing
Supporting social analytics delivery across key client accounts as needs arise
Contributing to reporting cycles (weekly, monthly, quarterly), ensuring outputs are accurate, insightful, and aligned to social KPIs
Delivering deep-dive analysis across social channels, identifying trends, patterns, and performance drivers
Turning platform data into clear, actionable insights and recommendations
Building, maintaining, and refining dashboards (e.g. Datorama, Tableau or similar) where required
Ensuring data accuracy, consistency, and best-practice reporting across all outputs
Working across platforms, including Meta, TikTok, Snap, Pinterest, and others
Collaborating with Strategy, Media, and Client teams to inform ongoing social activity
Supporting campaign reporting, audits, and performance reviews
🟢 What We’re Looking For
Proven experience in social media analytics, insights, or performance roles
Strong understanding of social platforms, metrics, and reporting frameworks
Hands-on experience with dashboarding and reporting tools (Datorama, Tableau, or similar)
Strong analytical mindset with the ability to turn data into meaningful, actionable insights
Familiarity with social listening or management tools (e.g. Sprinklr or similar)
Detail-oriented with a high standard for accuracy and delivery
Collaborative, proactive, and comfortable working across teams
Able to work independently and manage multiple workstreams
🔵 What's next?
Share your details, resume and portfolio, and we'll be in touch! We usually start with a video call to get to know you better and go from there.