E-Commerce & Digital Operations Coordinator
Where digital precision meets exceptional products and customer experience.
Babylonstoren is looking for a hands-on, digitally sharp E-Commerce & Digital Operations Coordinator to help drive the performance of our U.S. online business.
This is not a role for someone who simply monitors dashboards. We are looking for someone who enjoys getting into the detail — making sure products are correct, orders flow smoothly, campaigns perform, systems talk to one another, data can be trusted, and customers receive the experience they expect.
Based at Babylonstoren in Franschhoek, South Africa, you will be the important link between our U.S. team, Brand Creative, fulfilment partners, technology providers and e-commerce teams.
Requirements
We are looking for someone who combines strong digital capability with excellent operational discipline.
The ideal candidate will have:
- Relevant experience in e-commerce, digital operations, digital marketing or online retail.
- Strong working knowledge of e-commerce platforms and website management.
- Practical experience with Google Ads and Meta Ads, including campaign setup, tracking, audiences, conversions and optimisation.
- Experience working with Google Analytics and interpreting digital performance data.
- Experience with HubSpot or similar CRM and marketing platforms.
- A good understanding of EMS and CMS systems, product feeds and integrations.
- Strong analytical skills and the ability to identify inaccuracies, gaps and opportunities in data.
- An excellent eye for detail — particularly when working with products, pricing, inventory and customer information.
- Strong organisational and problem-solving skills.
- The confidence to work across different teams, suppliers and technology partners.
- A proactive, hands-on approach and a genuine interest in making digital systems work better.
- The ability to balance technical detail with commercial thinking and customer experience.
Responsibilities:
- Manage the day-to-day performance of the U.S. online shop, ensuring accurate products, pricing, inventory, content, promotions and an excellent customer experience.
- Oversee e-commerce orders and fulfilment, including customer queries, order tracking and successful delivery.
- Manage and optimise Google and Meta advertising, including campaigns, tracking, conversions, audiences and product feeds.
- Monitor digital performance and analytics through Google Analytics, HubSpot and other platforms, ensuring accurate data and actionable reporting.
- Improve the flow and integration between e-commerce, EMS/CMS and fulfilment systems, resolving issues and identifying opportunities for greater efficiency.
- Support Wine Club operations, including subscription payments, customer account issues and ensuring orders are correctly processed before fulfilment.
Who will thrive in this role?
You are organised, curious, analytical and technically capable.
You notice when something is not working — and you do not wait for someone else to fix it.
You are equally comfortable reviewing campaign performance, checking product information, investigating a failed order, working with a technology provider or spotting an inconsistency in a report.
Most importantly, you understand that great e-commerce is not only about technology. It is about making dozens of interconnected details work seamlessly together.
If you enjoy making complex digital operations, feel simple, accurate and effortless to the customer, we would like to hear from you.
Location: Babylonstoren, Franschhoek, South Africa