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Vendors YoutubeGo-to-Market Specialist
Location: Leuven (hybrid)
About InvestSuite
InvestSuite is a fast-growing global B2B embedded InvestTech provider. We help financial institutions realise their digital wealth transformation journey and create the most delightful investing experiences for their customers. Within our organisation, we have 15 nationalities building our "international DNA" and clients on 4 continents. We are a place where bankers, creative designers, imagineers, mathematicians, computer & behavioural scientists meet. We are builders and growers, obsessed with innovation and the construction of exciting products that benefit our clients’ clients. We are excited to work at the crossroads of investing, economics, deep science (AI & machine learning), finance, design, and the digital world. Can there be anything more exciting?
About the Role
As our Go-to-Market Specialist, you'll sit at the intersection of marketing, sales, and data. Reporting to the CRO, you'll manage our social media presence and paid campaigns, support the sales team in turning leads into pipeline and winning proposals, and build the dashboards that show what's actually working. This is a broad, hands-on role, ideal for someone keen to advance in their career. We are looking for someone who is eager to learn quickly, take on responsibility, and grow into a more senior position as the company scales. You'll get exposure across the full revenue funnel and plenty of room to develop new skills.
Key Responsibilities
Marketing & Content
Develop and execute our social media strategy across relevant channels (mostly LinkedIn)
Write and produce social media posts and copy that reflect our brand voice
Plan, launch, and optimize paid advertising campaigns
Coordinate with PR and press contacts on announcements and media opportunities
Coordinate the company award applications and event attendances
Update and optimize the company website (e.g. SEO, GEO)
Campaigns & Performance
Plan and run marketing campaigns end-to-end, from concept to execution
Build and maintain dashboards to track and refine campaign and channel performance
Sales Enablement & Alignment
Monitor incoming leads and help assign them to the right owner
Support the sales team with personalised presentations for prospects and clients
Assist with RFPs and proposals, including building presentations and researching target companies to strengthen submissions
Support sales/marketing alignment through regular planning and communication
Create workflows and automations that ensures faster go-to-market
What We're Looking For
Experience: A bachelor's or master’s degree in (Digital) Marketing, Communications or a related field. Minimum 1 year of experience in a marketing or revenue operations role. This is a great next step for someone building broad, hands-on commercial experience.
Mindset: curious, proactive, and motivated to learn quickly; comfortable asking questions and taking on a variety of new challenges; chaos doesn’t scare you, it motivates you.
Digital marketing skills: a sound understanding of social media management and/or paid ad platforms (e.g. LinkedIn Ads, Google Ads). Basic graphic design skills (Adobe, Figma or similar) are a big plus. We’ll help you build on this.
Analytical mindset: Achieving your KPIs is what fuels your work. You should be comfortable with (or keen to learn) dashboards and automation tools (e.g. in HubSpot) as well as using AI tools like Claude day-to-day to draw conclusions from campaign data.
Communication: strong written English with attention to detail; able to produce clear, on-brand copy and client-ready presentations.
Cross-functional collaboration: comfortable working closely with sales teams; familiarity with CRM tools (e.g. HubSpot) and CMS tools (e.g. Framer) is a plus.
Organized: someone who thrives in a flexible environment and can bring structure where it is needed.
Nice to have: interest in fintech or wealthtech.
What We Offer
A competitive remuneration
A hybrid working model based out of our Leuven office, with an international team
A steep learning curve with hands-on mentoring and a clear path to grow into a more senior marketing or revenue operations role
Broad exposure across marketing, sales, and proposals from day one
The chance to work at a fast-growing fintech scale-up with an international client base
A supportive, down-to-earth team culture that values input from everyone
Equal opportunity: All qualified applicants will receive consideration for employment without regard to age, race, religion, sex, gender identity or expression.
Role Structure: Freelance / B2B Contract (Dedicated, long-term collaboration)
Contract Type: Independent Contractor (Ongoing engagement, invoice-based)
Commitment: Long-term, full-scope partnership on a freelance contract basis
No agencies!
- Location
- Belgium
- Remote status
- Hybrid
Current job openings
Belgium
Go-to-Market Specialist
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