Job Overview:
Responsible for managing AUBH’s social media accounts and creating engaging content that showcases the university, student life, academic programs, and campus activities. The role involves content planning, photography, video production, and keeping up with social media trends to strengthen the university’s online presence.
Duties and Responsibilities:
- Manage AUBH’s social media accounts and develop a monthly content calendar.
- Generate creative content ideas for TikTok, Instagram Reels, Stories, and other platforms.
- Capture high-quality photographs and videos of students, campus life, and university events.
- Edit short-form videos and produce engaging social media content.
- Create and publish Instagram Stories and provide live coverage of events and activities.
- Monitor social media trends and identify opportunities to increase engagement.
- Coordinate with the Marketing team to align content with campaigns and university priorities.
Requirements
Qualifications and Experience Required:
- Bachelor's degree in Marketing, Communication, Public Relations, or related field.
- Professional certification in a related field is desirable.
- Fresh Graduates are encouraged to apply.
Skills and Competencies Required:
- Strong photography skills are a must.
- Ability to shoot and edit short-form videos using tools such as CapCut or Adobe Premiere Pro.
- Good understanding of Instagram, TikTok, and current social media trends.
- Creative, proactive, and organized, with strong communication skills.
- A portfolio showcasing photography, video editing, or social media content is an advantage.
- Excellent writing and editing skills in Arabic and English.
- Ability to analyze and interpret data.
- Interpersonal and teamwork skills.
- Ability to work independently.