Job Summary
The Business Development Manager is primarily responsible for driving revenue growth and market expansion in the rest of Sub-Sahara Africa. The role involves strategic market development, revenue generation, client acquisition, account management, and collaboration with internal teams to achieve business growth, retention and profitability.
Key Responsibilities
1. Business Development & Sales Growth
- Identify and develop new business opportunities, partnerships, and revenue streams.
- Develop and execute business development strategies aligned with company objectives.
- Drive sales growth through prospecting, networking, referrals, and market intelligence.
- Build and maintain a strong sales pipeline to achieve revenue targets.
- Lead client acquisition efforts from prospecting through contract closure.
- Actively promote and develop new product lines, services and adjacent business opportunities.
2. Client and Partners' Relationship Management
- Build and maintain strong relationships with existing and prospective clients.
- Conduct client meetings, presentations, demonstrations, and negotiations.
- Understand client needs and propose suitable solutions/services.
- Ensure high levels of customer satisfaction and retention.
- Serve as a key point of contact for strategic accounts.
- Build and maintain ongoing business relationships at all times with SES partner agents.
3.Market Intelligence & Strategy
- Conduct market research to identify trends, competitor activity, and emerging opportunities.
- Monitor industry developments and provide commercial insights to management.
- Develop pricing and market penetration recommendations.
- Support expansion into new markets and customer segments.
4. Proposal Development & Negotiation
- Prepare business proposals, quotations, tenders, and commercial presentations.
- Lead commercial negotiations to secure profitable agreements.
- Work closely with technical, operations, and finance teams during bid preparation.
5. Reporting & Performance Management
- Prepare periodic sales and business development reports.
- Track sales activities, pipeline status, conversion rates, and revenue performance.
- Maintain accurate CRM and client records.
- Deliver against agreed KPIs, sales targets, and growth objectives.
6. Stakeholder Collaboration
- Collaborate with internal departments to ensure seamless service delivery.
- Support marketing initiatives, campaigns, and brand positioning activities.
- Represent the organisation at industry events, exhibitions, and networking forums.
Key Performance Indicators (KPIs)
- Revenue growth
- New client acquisition
- Sales target achievement
- Pipeline conversion rate
- Client retention rate
- Proposal win rate
- Market expansion performance
Qualifications & Experience
- Minimum of Bachelor’s degree with NYSC discharge certificate
- Minimum 7years of working experience with at least 4years of those in senior Customer Service, Sales or Business Development management positions in a multinational company
- Membership to relevant Professional bodies an added advantage
- Experience in B2B sales and client relationship management
Competencies & Skills
- Strong business development and negotiation skills
- Excellent communication and presentation skills
- Commercial awareness and strategic thinking
- Relationship management and stakeholder engagement
- Market analysis and opportunity identification
- Strong networking and influencing ability
- Results-oriented with strong drive and initiative
- CRM and reporting proficiency
- Ability to work independently and collaboratively