The Sales Controller is responsible for financial planning, analysis, and reporting for the sales organization. This role serves as a critical business partner to Sales leadership, providing data-driven insights to support strategic decision-making, optimize sales performance, and ensure financial integrity across sales operations.
KEY RESPONSIBILITIES
Develop and manage sales forecasting, budgeting, and financial planning processes
Analyze sales performance data to identify trends, opportunities, and areas for improvement
Create and maintain dashboards and reports to track KPIs and communicate sales metrics to stakeholders
Partner with Sales leadership to develop pricing strategies and evaluate sales initiatives
Monitor sales expenses against budget and highlight variances
Support the month-end, quarter-end, and year-end financial close processes
Collaborate with Finance, Operations, and other departments to ensure alignment
Provide financial analysis for sales compensation plans and territory assignments
Identify and implement process improvements to enhance financial controls and efficiency
Essential
Bachelor's degree in Finance, Accounting, Business Administration, or related field
3+ years of experience in financial analysis, controlling, or similar role
Strong proficiency in Excel and financial modeling
Experience with ERP systems and business intelligence tools
Demonstrated analytical and problem-solving skills
Excellent communication skills with the ability to present financial data to non-financial audiences
Knowledge of financial planning and analysis methodologies
Highly Desirable
Master's degree in Finance, MBA, or related field
CPA, CMA, or other relevant financial certification
Experience in sales operations or sales finance
Knowledge of CRM systems (e.g., Salesforce)
Experience in the industry relevant to the hiring company
Understanding of sales compensation structures and incentive programs
Previous experience working with sales teams in a business partnering capacity
Personal Attributes
Detail-oriented with high accuracy standards
Proactive and self-motivated with a results-driven mindset
Ability to work in a fast-paced environment and manage multiple priorities
Strong business acumen and commercial awareness
Collaborative team player who can build relationships across departments
Ethical approach to financial management and data integrity
Resilient under pressure and adaptable to changing business needs
At APCOA, we see beyond the parking space. We see a world where mobility is intelligent, sustainable, and seamlessly integrated into daily life.
Our new Group HQ is more than a physical space — it’s the heartbeat of a new enterprise, where high-impact leaders shape the future.
If you’re ready to apply your expertise to meaningful challenges and help transform an industry —
join APCOA Group HQ. Let’s build what’s next.
APCOA Group HQ is an equal opportunity employer. We welcome and encourage applicants from all backgrounds to apply.