- Participate in user acquisition for the moomoo App in target regions; with mentorship, gradually take ownership of multi-channel campaigns across Meta, Google, TikTok, X, etc., focusing on acquisition volume, cost, and user quality;
- Research investor profiles, investing habits, and decision journeys in target regions; combine channel characteristics to support multi-channel strategy, channel prioritization, and budget allocation, adjusting with market dynamics;
- Support multi-channel acquisition optimization across account structure, targeting, bidding, placements, and landing/onboarding experience to improve full-funnel efficiency from impression to conversion;
- Be data-driven: participate in building campaigns and attribution dashboards; use A/B tests and multi-dimensional reviews to identify issues, iterate strategies, and document reusable regional playbooks;
- Collaborate with creative, data, and product teams to translate user insights into creative directions and landing experiences, improving overall conversion;
- Leverage AI tools to improve campaign operations, creative production, and data analysis; explore AI applications in performance growth.
Requirements
- Final-year undergraduate/master’s students and fresh graduates; all majors welcome. Finance, economics, accounting, statistics, mathematics, marketing, advertising, computer science, or related majors preferred;
- English as a working language; strong written and verbal communication. Overseas study, living, or internship experience preferred;
- Genuine interest in investing: personal or simulated trading experience in HK/US stocks, funds, options, etc.; or internship/project experience in finance, brokerage, fintech, or financial media preferred;
- Passion for overseas performance marketing/user growth; familiar with or willing to quickly learn Meta, Google, TikTok, and X. Internship experience in paid advertising, growth, or data analysis is a plus;
- Data-sensitive; proficient in Excel/Google Sheets. Exposure to SQL, GA, AppsFlyer, etc. is a plus; able to identify issues and opportunities from data;
- Comfortable using AI tools (e.g., ChatGPT, Claude, Gemini) to improve campaign, creative, or analytical efficiency; eager to follow new channels, tools, and tactics;
- Logical, result-oriented, self-driven, and resilient; able to collaborate cross-functionally and drive execution in a fast-paced environment.
- English & Chinese as a working language with barrier-free communication and solid literacy.
*Open to candidates graduating between January 2026 and August 2027.