Essential responsibilities
- Own all digital and intermediated acquisition channels — comparators, brokers, AI assistants and digital partner platforms — from first contact to live performance management.
- Negotiate directly with comparator and broker partners: onboarding, terms, media placements, renewals, and the clawback and quality conditions that protect MET's economics.
- Build, from zero, the commercial side of AI-mediated discovery: structured data feeds, and agent/assistant partnerships that keep MET's offers accurate, current and actionable wherever an AI does the comparing.
- Design the partner economics across all channels so quality and payouts stay under control as the portfolio scales.
- Own channel quality assurance: cohort churn monitoring by partner, concentration-risk limits, partner cut-off decisions.
- Report channel economics to Growth: CAC by channel, indirect and AI-mediated share of gross adds, early churn versus direct, concentration ratio.
- Coordinate AEO/GEO content strategy with Growth marketing and technical integrations with Platform.
- 5–8 years in channel or partner sales in Spanish B2C from energy sector; telco and insurance background can be also considered
- A real, personal track record in the Spanish comparator and broker landscape — deals negotiated, terms pushed back on, partners cut and why. Has negotiated directly with at least one Spanish comparator (Selectra, Kelisto, Rastreator or equivalent)
- Commercially tough: comfortable enforcing clawbacks and concentration limits with partners who are also revenue sources
- Experience with structured data partnerships, API/interoperability agreements or agent-mediated commerce (MCP, offer-schema structuring for LLM crawlers) are highly appreciated
- Fluent Spanish and English