- Develop and execute a comprehensive strategic partnership plan that aligns with overall business goals.
- Research and identify potential partners across industries, markets, and sectors.
- Initiate discussions and negotiations to establish mutually beneficial partnerships.
- Foster strong relationships with existing partners, ensuring ongoing communication and alignment of objectives.
- Act as the primary point of contact for partner inquiries, needs, and escalations.
- Develop joint marketing campaigns, promotions, and activities that leverage the strengths of both parties.
- Monitor and analyze the performance of partnerships, tracking key metrics and outcomes.
- Provide regular reports and insights to senior management, outlining the value generated from partnerships.
- Seek out innovative partnership models and emerging trends that could benefit our business.
- Manage the budget allocated for partnership initiatives, ensuring cost-effective allocation of resources for maximum ROI.
Requirements
- Bachelor's degree in Business, Marketing, or related field.
- At least 3-5 years proven experience in strategic partnership management, business development, or related roles.
- Experience of credit card marketing is the most preferable.
- Strong negotiation, communication, and interpersonal skills for effective relationship building.
- Analytical mindset with the ability to interpret data and measure partnership performance.
- Detail-oriented mindset with excellent organizational and multitasking abilities.
- Ability to adapt to changing market conditions and identify emerging opportunities.
- Familiarity with legal and contractual aspects of partnerships.
- Strong business acumen and understanding of industry trends.