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Kuala Lumpur – Co-labs, Malaysia

Key Account Manager Ecommerce.

SALES & MARKETING
Job Title Key Account Manager Ecommerce Job Description Job title: Key Account Manager Ecommerce Your role: We are seeking a commercially driven E-commerce Manager to own profitable growth and day-to-day business performance across Shopee, Lazada and TikTok Shop in Malaysia. The role will lead our appointed e-commerce enabler and work closely with Sales, Marketing, Finance, Supply Chain and Customer Service to deliver platform sales, campaign execution, media efficiency, inventory availability and an excellent customer experience. Own annual and monthly channel plans, net sales/GMV, contribution margin, trade investment and growth initiatives by platform. Develop platform-specific strategies covering assortment, pricing, flagship-store positioning, campaigns, vouchers, bundles, launches and platform negotiations. Set clear scope, KPIs and SLAs for the e-commerce enabler. Lead weekly operating reviews and monthly business reviews, monitor fees and deliverables, and ensure timely issue escalation and resolution. Plan and optimize sponsored search, affiliate commissions, vouchers and promotional mechanics. Evaluate ROAS, TACOS, incremental sales and promotion ROI. Drive affiliate, creator, livestream and short-form content programmes that convert reach and engagement into sales. Maintain strong product listings, search keywords, images, videos, specifications, ratings, reviews, pricing consistency and campaign visibility. Partner with Demand Planning, Supply Chain and the enabler to maintain availability, prepare campaign inventory, manage ageing stock and reduce cancellations and late shipments. Build weekly and monthly reporting covering sales, traffic, conversion, AOV, media, promotions, stock and profitability. Translate performance gaps into clear corrective actions. Monitor store health, chat response, fulfilment, returns, ratings and reviews, and resolve recurring customer issues with the relevant teams. Own the integrated e-commerce calendar and coordinate internal teams, platforms, agencies and the enabler to deliver campaigns and launches on time. You're the right fit if: 2-5+ years in e-commerce, with direct ownership of Shopee and Lazada. Hands-on TikTok Shop experience is strongly preferred. Proven experience managing local marketplace campaigns, seller centres, platform account managers, agencies or e-commerce enablers. Able to own channel targets and understand marketplace P&L, gross-to-net, contribution margin, trade spend and promotion economics. Strong knowledge of store operations, campaign tools, vouchers, bundles, sponsored ads, affiliate programmes, livestreams and platform analytics. Demonstrated ability to brief, challenge and performance-manage an outsourced enabler or agency using KPIs, SLAs and structured business reviews. Strong Excel and dashboard skills, with the ability to turn platform, media, stock and financial data into actions. Strong communication and project leadership across Sales, Marketing, Finance, Supply Chain, Customer Service and external partners. Bachelor’s degree in Business, Marketing, E-commerce, Analytics or a related field. Relevant experience may substitute for a specific degree. Experience in consumer electronics, personal health, beauty, FMCG or another high-volume consumer category. Omnichannel or D2C experience is an advantage. How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations. About Philips Are you ready to do the work of your life to help the lives of others? Learn more about our business, discover our rich and exciting history and learn more about our purpose. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care. At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life. For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health. Together, we deliver better care for more people because we believe that every human matters. That's why we're taking steps to create an environment where we acknowledge and embrace our differences and uniqueness and listen to and value each other's views. When people feel cared for and listened to, they bring their best qualities to work, leading to better collaboration, communication, innovation and success. It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism. To ensure reasonable accommodations for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace. Know Your Rights
Pay
Not stated
Where
Kuala Lumpur – Co-labs, Malaysia
Work
Not stated
Type
Not stated
Posted
19 Oct, 2026
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