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ASAspentech logo

Aspentech

Bedford, United States of America

Director, Digital Experience.

LEADERSHIP$170K–191.3K/YR
The driving force behind our success has always been the people of AspenTech. What drives us, is our aspiration, our desire and ambition to keep pushing the envelope, overcoming any hurdle, challenging the status quo to continually find a better way. You will experience these qualities of passion, pride and aspiration in many ways — from a rich set of career development programs to support of community service projects to social events that foster fun and relationship building across our global community. The Role AspenTech is looking for a Director of Digital Experience to own and evolve the company's web presence across corporate, product, and customer-facing properties. This role reports to the VP of Marketing and sits at the intersection of brand, lead generation, user journeys and technology, working cross-functionally with Marketing, IT, Product and customer-facing organizations. The right candidate has done this before in a B2B environment, knows what it takes to run a web program at scale, and is comfortable operating where strategy meets execution. Your Impact The end-to-end digital experience across AspenTech's corporate website, microsites, and customer portals A dedicated web team, providing day-to-day leadership, direction, and development The relationship with IT Applications, translating marketing needs into technical requirements and vice versa Web performance: traffic, engagement, conversion, and lead quality, tracked and reported with rigor The roadmap for UX improvement, informed by analytics, A/B testing, and direct user research Digital brand expression, ensuring AspenTech's positioning is reflected consistently across all web properties, including a cutting-edge digital presence in AI What You'll Work On This role is responsible for elevating AspenTech's web presence to match the company's market position as a leader in asset optimization software and industrial AI. That means owning the full user journey across digital properties, from first visit to conversion, and ensuring every touchpoint reflects the brand with clarity and purpose. Day to day, you'll translate web analytics into prioritized action, lead a roadmap of UX and content improvements, and build the scalable infrastructure that supports demand generation at a global scale. You'll also serve as the primary point of accountability for digital performance metrics, bringing regular reporting and strategic recommendations to Marketing leadership. What You'll Need 10+ years in digital marketing, web strategy, or digital experience, with at least 3 years leading a team Proven experience managing large-scale website programs, including agency relationships and cross-functional stakeholders Strong command of CMS platforms, SEO, and web analytics B2B Expertise: Deep understanding of the B2B buyer journey, ideally within industrial software, AI, or high-tech sectors Fluency in both marketing and technical conversations, you'll need to earn trust on both sides Bachelor's degree required; advanced degree a plus How You Work While you bring a point of view to the data, you leverage those data insights to help educate and influence your stakeholders on the desired outcome of web assets. You can hold a strategic conversation with an executive and a technical one with a developer on the same day. You know how to lead a Digital Experience team and can envision where the team needs to be in the future. The salary range for this role is $170,000.00 - $191,250.00. This range represents what we in good faith believe is the range possible for base compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range based on several factors. This range may be modified in the future. This role is also eligible for bonus or variable incentive pay. Additionally, we offer a comprehensive benefits package including paid time off, charitable giveback day, medical/dental/vision insurance, and retirement benefits to eligible employees. AspenTech is a global software leader helping industries meet the increasing demand for resources from a rapidly growing population in a profitable and sustainable manner. Our Digital Grid Management software suite, including AspenTech OSI products, helps power and utilities companies achieve superior real-time control, optimization and management for exceptional performance of complex energy networks. If you're looking to make a difference every day and push the limits of performance, AspenTech is doing things no one else thought was possible. As a leading industrial software partner, we help companies all over the world run safer, greener, longer and faster. With over 3700 employees and more than 60 global locations, AspenTech is meeting today's sustainability and business challenges head-on with unmatched expertise, cutting-edge AI-powered technology and a passion to innovate. AspenTech is an Equal Opportunity/Affirmative Action employer. AspenTech does not discriminate against employees or applicants on the basis of age, race, color, religion, creed, ancestry, sex, sexual orientation, gender identity or expression, pregnancy or related conditions, marital status, familial status, national origin, disability, medical condition, genetic information, citizenship, military service or protected Veteran Status or any other basis protected by applicable federal, state, or local law. Reasonable Accommodation: We will provide reasonable accommodations to qualified individuals who have a disability or sincere religious reasons to request accommodation, when necessary to enable the individual to participate in the job application or interview process. If you wish to request an accommodation, please contact us at recruiting@aspentech.com. GDPR Privacy Notice: AspenTech collects a range of personal information during the recruitment process. This may include the following personal or special categories of personal data: recruitment information such as your application form and resume, references, qualifications and membership of any professional bodies and details of any pre-employment assessments; your contact details and date of birth; your gender; your marital status and family details; your identification documents including passport and driver's license and information in relation to your immigration status and right to work with us; information about your contract of employment (or services) including start and end dates of employment, role and location, working hours, details of promotion, salary (including details of previous remuneration), pension, benefits, and holiday entitlement; your racial or ethnic origin; any criminal convictions and offences. AspenTech Security and Privacy Policy Plan Participants Enrolled in the AspenTech US Medical Plans: The Transparency in Coverage Final Rules require certain group health plans to disclose on a public website information regarding in-network provider rates and historical out-of-network allowed amounts and billed charges for covered items and services in two separate machine-readable files (MRF’s). The MRF’s for the benefit package options under AspenTech’s US Employee Benefit Plan are linked below: Transparency in Coverage Rule - Machine Readable Files Transparency In Coverage Rule And Consolidated Appropriations Act Overview and FAQS
Pay
$170k–191.3k/yr
Where
Bedford, United States of America
Work
Not stated
Type
Not stated
Posted
20 Oct, 2026
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