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Uva

Old Ivy Hall, United States of America

UVA Earned Media Team: Digital Marketing Intern (Student Wage).

INTERNSHIPINTERNSALES & MARKETING
Overview: The University of Virginia’s media relations team, which is part of Office of University Communications, is looking to hire a thoughtful, detail-oriented student colleague, who will lead the production cycle of our twice-weekly media newsletter, which reaches thousands of journalists. This opportunity sits at the intersection of legacy media and emerging media, offering direct experience into the constantly evolving nature of university media relations in the digital era. This position will own the creation and execution of the newsletter, including helping the media relations team to refine its design and delivery. Beyond publishing each edition, this role will support strategic email list management and subscriber development. In totality, those responsibilities and opportunities offer a student internship role with nearly limitless potential. This position is great for someone who enjoys refining processes over time and delivering work on a consistent cadence. While an interest in journalism and media is valuable, this position is best suited to candidates with a passion in high-quality execution, the strategic aspects of email communications, audience growth, and understanding how digital content reaches and engages with varying audiences. You will be joining a small but determined Earned Media Team, where our mission is harnessing strategic media coverage to benefit the public and elevate the standing of world-class UVA experts. Our work directly supports UVA’s role as a public institution that serves all citizens of Virginia. The starting date and weekly schedule are both highly flexible. In addition, the location of the work is highly flexible, hybrid in nature, and adaptable to student schedules. Optimal combination of remote-work arrangements and a vibrant, engaging office setting. Key Responsibilities: Produce and distribute the twice-weekly UVA Media Advisory newsletter, including drafting, editing, formatting, and quality assurance. Maintain and improve the health of our media contact listserv by researching, adding, organizing, and removing contacts as needed. Monitor engagement trends and recommend ideas to improve newsletter performance and user experience. Brainstorm and test creative ways to make content easier for journalists to scan, discover relevant stories, and connect with our team for interview opportunities. Work across a broad array of UVA experts and topic areas. While not a responsibility, this role carries the opportunity to contribute to University Communications’ broader overall strategy and content. Qualifications: Currently enrolled as a full-time student at the University of Virginia. Passionate long-term interest in the mission of public universities and how that mission intersects with public relations, digital marketing, communications, and the role of journalism in our society’s health and vibrance. Demonstrated track record of drawing energy from the work of regular production cycles. Basic proficiency or ability to learn email marketing software (Marketing Cloud, MailChimp, etc.) Committed collaborator who gravitates toward team settings. Preferred Qualifications: Experience with email marketing platforms (Marketing Cloud, Mailchimp, etc.) Experience creating newsletters, editorial content, or strategic messaging for varying audiences. Interest in journalism, media relations, and academic research. Scheduling: Digital marketing intern expected to work approximately 20 hours per week. Compensation: $20/hr. To Apply: Please submit a resume and a brief cover letter outlining your interest in the position. Please limit the cover letter to 400 words. This application will remain open until we find our next teammate. For examples of prior Weekly Media Advisory editions, please contact our team at UVAExperts@virginia.edu. MINIMUM REQUIREMENTS Resume and Cover Letter required. Education: Current undergraduate and graduate UVA student Experience: None Licensure: None PHYSICAL DEMANDS This is primarily a sedentary job involving extensive use of desktop computers. The job does occasionally require traveling some distance to attend meetings, and programs. The University of Virginia is an equal opportunity employer. All interested persons are encouraged to apply, including veterans and individuals with disabilities. Learn more about UVA’s commitment to non-discrimination and equal opportunity employment. In 1819, Thomas Jefferson founded the University of Virginia and inaugurated a bold experiment. Two centuries later, Jefferson’s vision thrives. Across Grounds - and throughout the world - UVA students, faculty, staff and alumni challenge convention, break barriers and pursue the greater good. The University of Virginia is made up of eleven schools and affiliated foundations in Charlottesville plus the College at Wise in Southwest Virginia. The University of Virginia Health System is a renowned academic medical center committed to providing outstanding patient care, educating tomorrow's health care leaders and discovering new and better ways to treat diseases. The University's Medical Center, School of Medicine and Physicians Group are recognized for their excellence in patient care, education and research. At UVA, we offer a rich collection benefits, which have long been recognized and valued for their comprehensiveness and competitiveness in the market. In addition to a robust array of traditional benefits such as health care, time off, and retirement, UVA offers a comprehensive list of benefits and services to help staff and faculty meet their personal and family needs.
Pay
Not stated
Where
Old Ivy Hall, United States of America
Work
Not stated
Type
Internship
Posted
11 Aug, 2026
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