Job Description: TTI Consumer Power Tools, Inc. dba TTI Power Equipment, has an opening in its Anderson, SC office for a Brand Marketing Manager that will lead the division's brand marketing strategy across the Mexico and Latin America markets. The ideal candidate should be a strategic thinker, strong communicator, and collaborative leader with the ability to drive marketing initiatives across multiple markets while managing a high-performing team. The Brand Marketing Manager should be a self-starter that excels at building relationships, managing priorities, influencing cross-functional partners, and delivering business results. They should have a passion for brand marketing, commercialization, digital marketing, and developing innovative strategies that grow the business. We offer competitive wages and a comprehensive benefits package -- tuition assistance, 401(k), medical/dental/vision coverage, vacation and holidays. Primary Responsibilities Lead the development and execution of integrated brand marketing strategies across the Mexico and Latin America markets, ensuring alignment with business objectives, brand priorities, and go-to-market initiatives. Manage and develop a team responsible for executing brand marketing initiatives across Mexico and Latin America by providing leadership, coaching, prioritization, and professional development. Serve as the primary Brand Marketing representative for Mexico and Latin America leadership meetings by communicating project updates, business priorities, marketing performance, and strategic recommendations. Work closely with Sales, Channel Marketing, Product Marketing, Brand Marketing, and other cross-functional teams to identify opportunities that accelerate business growth through product launches, seasonal promotions, retail campaigns, and strategic marketing initiatives. Partner with internal and external agency partners to ensure resources are effectively utilized, deliverables meet brand standards, and marketing investments maximize business impact. Provide guidance and support to the team on social media content development, creative execution, channel growth, as well as strategic direction for influencer marketing initiatives. Monitor marketing performance across channels by reviewing key business metrics and identifying opportunities to optimize campaigns, improve efficiencies, and drive continued business growth. Oversee the regional brand marketing budget, including influencer marketing, paid media, agency investment, product sampling, content creation, and other marketing initiatives while ensuring responsible financial management. Requirements Bachelor's Degree in Marketing, Communications, Business, or related field. Bilingual proficiency in English and Spanish (written and verbal) required. Portuguese proficiency is a plus. 3+ years of experience managing people and leading cross-functional teams preferred. Experience managing marketing budgets, agency partnerships, and external vendors. Proficiency with video editing software and experience creating digital content for social media platforms. Strong project management, organizational, and leadership skills with the ability to manage multiple priorities in a fast-paced environment. Excellent written, verbal, presentation, and interpersonal communication skills. Creative thinker with a passion for brand building, storytelling, and identifying innovative ways to grow the business. TTI is a world-class leader in design, manufacturing and marketing of Power Tools, Hand Tools, Outdoor Power Equipment, and Floor Care and Appliances for consumers, professional and industrial users in the home improvement, repair and construction industries. Our unrelenting strategic focus on Powerful Brands, Innovative Products, Operational Excellence and Exceptional People drives our culture. TTI was founded by Mr. Horst Julius Pudwill and Prof. Roy Chi Ping Chung BBS JP in 1985, yet the history of TTI's unique and growing portfolio of world-famous brands stretches back at least one hundred and fifty years. Through a clear and consistent strategy of acquiring and developing established brands, TTI has grown to become a clear market leader in power tools, outdoor power equipment, hand tools and floor care appliances worldwide. TTI is proud of its own history, and proud, too, of the huge legacy of tradition and excellence that we have inherited from the brands that make up our Company today. TTI actively promotes a strong corporate culture of respect and ethical integrity. Our Values are our beliefs, principles and standards that do not change over time. Values are the resources we draw on when asked to make decisions. They form the groundwork for our ethical behavior. All that we do at TTI must be consistent with the values to which we subscribe.

Brand Marketing Manager - Mexico and Latin America.

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