- Manage end-to-end acquisition campaigns across channels – such as, digital, email, inflight/airport, call center, and direct mail channels – from intake and briefing through launch
- Maintain the acquisition campaign calendar, timelines, and deliverables, ensuring milestones, approvals, and in-market dates are met
- Support creative briefings for acquisition campaigns and tests, deliver business goals, offer details, campaign KPIs, and legal and partner guidance clearly and concisely
- Coordinate campaign approvals and offer setup with the issuing bank partner, legal, and compliance teams, tracking open items through resolution
- Prepare campaign status updates and results readouts for CoBrand team
- Identify process improvements and document campaign playbooks to streamline execution and increase speed to market
- May perform other job duties as directed by Employee's Leaders
Knowledge, Skills and Abilities
- Knowledge of acquisition and channel marketing, including digital, app, email, and direct mail campaigns
- Knowledge of financial services and/or the credit card industry
- Skilled in campaign and project management, including managing timelines, dependencies, and multiple stakeholders
- Skilled in Microsoft Excel and PowerPoint for reporting and presentations
- Ability to communicate clearly in written and verbal formats with internal teams and external partners
- Ability to organize and prioritize multiple campaigns while maintaining attention to detail
- Ability to build relationships and gain alignment toward shared acquisition goals
Education Required: High School Diploma or GED
Experience
• Intermediate-level experience, fully functioning broad knowledge in: Consumer acquisition and channel marketing
• Campaign management and execution
• Digital marketing, including online, email, and/or direct mail
• Marketing performance measurement and reporting
This role is not eligible for immigration sponsorship.
The starting pay range for this role is $50/ph- $55ph. Actual compensation within the range will be dependent on several factors, including but not limited to relevant experience, skills, certifications, training, and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 offers a competitive benefits program designed to support the health and financial well-being of our team members and their families. Benefits vary by role and eligibility and may include medical, dental, and vision coverage, a 401(k) plan, paid time off, paid holidays, commuter benefits, flexible spending accounts, life and disability insurance, and employee assistance programs.
A diverse workforce is a strong workforce
To deliver growth at BLEND360 and for our clients, we believe we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients’ team.
This is not the work of the moment, and this requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing, selection, and retention of the talent we hire, and ultimately the workforce we provide for our clients. We will communicate our journey in the spirit of transparency and shared learning.