The Chief Enrollment Officer is a member of Alliant University’s Executive Leadership Team and serves as the University’s senior executive responsible for developing and executing an integrated enrollment strategy. The Chief Enrollment Officer provides enterprise leadership across student recruitment, admissions, enrollment operations, marketing alignment, partnerships, and market expansion, ensuring these efforts advance Alliant’s mission, strategic priorities, and long-term financial sustainability.
The position brings a data-informed, student-centered, and market-aware approach to enrollment, identifying opportunities to strengthen recruitment pipelines, improve conversion and yield, expand access to priority student populations, and enhance the effectiveness of the University’s enrollment strategies. The position applies sound business judgment and maintains close awareness of enrollment economics, revenue implications, student acquisition costs, and return on investment. Working closely with academic and administrative leaders, the Chief Enrollment Officer translates market demand and student needs into sustainable enrollment initiatives while maintaining appropriate attention to academic quality, student outcomes, regulatory requirements, and institutional capacity.
As a member of Alliant’s Executive Leadership Team, this position champions innovation as a core leadership responsibility. The executive advances ideas, technologies, partnerships, and practices that strengthen enrollment capabilities, enhance the prospective and enrolled student experience, improve operational effectiveness, and support sustainable enrollment growth. Working collaboratively across the University, the executive fosters a culture of responsible experimentation and adaptability to ensure Alliant remains forward-thinking and responsive to the evolving higher education landscape.
Salary Range: $192,000 - 240,000 annualized exempt position.
Benefits Plans Include: Medical/Prescription, Dental, Vision, Health Care & Dependent Care Flexible Spending Accounts, Voluntary Life and AD&D, Voluntary Benefit Plans: Accident, Critical Illness, or Hospital Indemnity Insurance, Legal Plan, Transportation Spending Account, Employee Tuition Waiver.
Required Qualifications
- Master’s degree in higher education, enrollment management, business, marketing, finance, strategy, or a related field, or an equivalent combination of education and significant executive experience.
- Significant progressively responsible leadership experience in enrollment management, admissions, student recruitment, marketing, strategy, or related functions.
- Demonstrated experience leading complex, multi-channel enrollment organizations or portfolios.
- Demonstrated ability to develop and execute enrollment strategies using student, market, financial, and performance data.
- Strong business acumen, including experience developing enrollment forecasts, business cases, performance metrics, budgets, and measures of return on investment.
- Demonstrated understanding of the relationship among enrollment performance, net tuition revenue, resource allocation, and institutional sustainability.
- Demonstrated success leading across organizational boundaries and influencing outcomes through collaboration.
- Executive-level communication and presentation skills.
- Demonstrated ability to operate effectively in a complex, regulated environment.
Preferred Qualifications
- Senior enrollment leadership experience in higher education, education services, healthcare education, or another complex service organization.
- Experience within a private, tuition-dependent, multi-campus, hybrid, or online higher education environment.
- Experience with enrollment management, admissions operations, digital marketing, recruitment partnerships, and new-market development.
- Experience building new student pipelines or successfully scaling enrollment across existing programs and markets.
- Familiarity with higher education accreditation, regulatory requirements, and institutional governance.
- Experience leading organizational change and technology-enabled enrollment initiatives.
Skills:
- Data-informed, student-centered, and market-aware executive leadership.
- Strong business acumen, including enrollment forecasting, business cases, performance metrics, budgets, and return-on-investment analysis.
- Executive-level communication, presentation, collaboration, and cross-functional influence.
- Ability to lead complex, multi-channel enrollment organizations and technology-enabled change.
- Models Alliant’s IMPACT Values: Inclusion, Mentorship, Passion, Accountability, Communication, and Teamwork.
Essential Functions:
Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Enrollment Strategy and Institutional Growth
- Develop and execute an enterprise-wide enrollment strategy aligned with Alliant’s strategic plan, mission, academic portfolio, financial objectives, and growth priorities.
- Establish short- and long-term enrollment goals, strategies, performance indicators, and accountability measures across the student recruitment and admissions lifecycle.
- Strengthen enrollment pipelines and improve inquiry, application, admission, enrollment, and yield performance across programs, campuses, modalities, and student populations.
- Evaluate new markets, partnerships, programs, delivery models, and recruitment channels based on student demand, enrollment potential, mission fit, and financial sustainability.
- Partner with Finance to develop enrollment forecasts, scenario models, business cases, and measures of return on enrollment investments.
- Regularly assess the University’s enrollment portfolio and recommend investments, adjustments, or discontinuation of initiatives based on enrollment performance, student outcomes, strategic value, and financial implications.
Student Recruitment, Admissions, and Market Growth
- Provide executive leadership for student recruitment, admissions, enrollment operations, conversion, yield, and onboarding strategies.
- Ensure enrollment and marketing strategies are aligned with institutional priorities, student demand, program capacity, and financial sustainability.
- Use market intelligence, competitive analysis, demographic trends, student demand, and performance data to shape recruitment and enrollment strategies.
- Identify geographic, demographic, employer, community, and sector opportunities to expand enrollment and access.
- Collaborate with academic leadership to align enrollment strategies with program quality, student demand, workforce needs, competitive position, capacity, and financial viability.
Marketing and Enrollment Performance
- Ensure marketing investments and strategies are connected to measurable inquiry, application, enrollment, and institutional growth outcomes.
- Establish performance measures across lead generation, application completion, admission, conversion, yield, student acquisition costs, and associated enrollment revenue.
- Promote disciplined use of data and analytics to evaluate channel effectiveness, forecast enrollment, and guide resource allocation.
- Strengthen coordination among marketing, enrollment, admissions, academic leadership, finance, and student-facing functions that influence recruitment and enrollment success.
Enrollment Partnerships and Market Expansion
- Develop and expand strategic partnerships with employers, organizations, educational institutions, community partners, and other entities that create sustainable student pipelines and enrollment opportunities.
- Identify emerging markets, student populations, and partnership models consistent with the University’s mission, academic strengths, and enrollment priorities.
- Evaluate partnership and market-expansion opportunities using defined enrollment, strategic, financial, operational, academic, and reputational criteria.
- Represent Alliant externally in relationships that expand awareness, access, enrollment, and the University’s market presence.
Executive Leadership
- Serve as a strategic advisor to the President and Executive Leadership Team on enrollment, student demand, market position, competition, enrollment economics, and growth opportunities.
- Bring an enterprise perspective to executive decision-making, balancing enrollment objectives with academic quality, student outcomes, financial sustainability, compliance, and organizational capacity.
- Build effective cross-functional relationships and create shared accountability for enrollment performance and student-centered growth.
- Present enrollment strategies, forecasts, risks, opportunities, financial implications, and results to executive leadership and other stakeholders as appropriate.
- Develop high-performing teams and establish clear expectations, accountability, and professional development for areas within the Chief Enrollment Officer’s portfolio.
Performance Expectations
- Success in this role will be evaluated through measurable progress in areas including:
- Achievement of enrollment goals across programs, campuses, modalities, and priority student populations.
- Improved inquiry-to-enrollment conversion, yield, and student acquisition performance.
- Strength and predictability of recruitment pipelines and enrollment forecasts.
- Marketing and enrollment effectiveness, including responsible management of student acquisition costs.
- Development and performance of strategic enrollment partnerships.
- Successful entry into appropriate new markets and expansion of access to prospective students.
- Return on enrollment and growth investments.
- Enrollment-related revenue performance and contribution to long-term financial sustainability.
- Cross-functional execution of enrollment initiatives.
- Advancement of Alliant’s strategic priorities and student-centered mission.
Non-Essential Functions
Supervisory Responsibility:
Direct Reports: Executive leadership responsibility for areas within the Chief Enrollment Officer’s portfolio.
Indirect Reports: Teams and functions within the enrollment portfolio.
Contact Responsibility:
Internal: President and Chief Executive Officer; Executive Leadership Team; academic leadership; Finance; Marketing; admissions, enrollment operations, and other student-facing functions.
External: Employers, organizations, educational institutions, community partners, and other entities supporting enrollment, access, partnerships, and market expansion.
Primary Work Location, Hours & Travel Requirements:
Office Location: Phoenix, Arizona
Work Modality: As determined by University operational needs
Work Hours: Executive schedule based on business and institutional needs
Travel: As required to support campuses, partnerships, markets, and University priorities
Background Check Requirements:
Employment is contingent upon successful completion of a background check (including criminal, prior employment and education verification). Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current University employees who apply for the position.
Additional Information:
Anti-Discrimination Policy: Alliant University prohibits unlawful discrimination, harassment or retaliation in its educational programs, services and activities, and in employment practices, including but not limited to internal promotions, training, opportunities for advancement, terminations, relationships with outside vendors, use of contractors and consultants, and in its admission or access thereto, on the basis of race, ethnicity, national origin or descent, color, creed, religion, sex, age, marital status, disability (including physical, disease, psychiatric or psychological disability), medical condition, pregnancy, veteran status, sexual orientation, gender identification or expression, hair style or texture associated with race, or any other characteristics protected by applicable law.
Alliant University is an Equal Opportunity Employer, committed to ensuring a high quality of education through the diversity of the University community and the curriculum. Women, people of color, people with disabilities and people from other underrepresented groups are encouraged to apply, as we actively seek to increase diversity at all levels. The University will conduct its programs, services and activities consistent with applicable federal, state and local laws, regulations and orders.
Applicants must currently be authorized to work in the United States on a full-time basis. Offers of employment are contingent upon the presentation of documents that demonstrate a person's identity and authorization to work in the United States, which are consistent with the provisions of the Immigration Reform and Control Act.
Applicants with disabilities and applicants who require assistance completing an application may contact Office of People & Culture (Human Resources) at peopleandculture@alliant.edu or 858-635-4509.
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