Role: Senior Sales Manager
Reports to: Group Agency Director (based in London)
Location: Germany
THE OPPORTUNITY
We’re MiQ, a global programmatic media partner for marketers and agencies. Our people are at the heart of everything we do, so you will be too. With over 1,000 people working together to shape our fantastic culture, no matter the role or the location, we’re all united in the vision to lead the programmatic industry and make it better.
WHAT YOU’LL DO
We are looking for a Senior Sales Manager to drive agency growth in Germany. This role is focused on generating commercial momentum in market through proactive new business development, strong agency engagement and excellent end-to-end sales execution. The successful candidate will be responsible for building relationships, generating briefs, converting opportunities and growing revenue in Germany, working closely with a dedicated international cross-functional team in London to deliver campaigns successfully and consistently. It is an exciting opportunity to join at an early stage, with the chance to help create future growth opportunities as the market develops. This will come to bear through being a:
- New business seller – proactively generating opportunities in market, building relationships with agency stakeholders and creating a healthy flow of relevant briefs
- Solutions-led commercial operator – responding to briefs with strong proposals, clear storytelling and well-structured omnichannel solutions that reflect MiQ’s capabilities and differentiate us in market
- Relationship builder – developing trusted relationships with agencies and advertisers to support repeat business, incremental growth and longer-term partnership opportunities over time
KEY RESPONSIBILITITES
- Drive commercial growth in Germany through:
- Generating new business opportunities across agencies, with a focus on building momentum and growing MiQ’s revenue in market
- Mapping stakeholders across target agencies to focus prospecting on the right people, creating a consistent flow of qualified commercial opportunities
- Identifying and converting opportunities through compelling, insight-led proposals and clear articulation of MiQ’s omnichannel capabilities
- Leading commercial opportunities end to end, from prospecting and brief attainment through to proposal, media plan delivery, negotiation and close
- Deliver excellent sales execution by:
- Responding to briefs with pace, quality and strong commercial judgement, ensuring MiQ is consistently well positioned in competitive situations
- Working closely with Trading, Account Management and Strategy teams to scope opportunities effectively and deliver strong, well-rounded responses
- Ensure campaigns are set up for success by maintaining clear communication and strong coordination between internal teams and external stakeholders
- Using Sigma and MiQ’s broader product suite in a relevant and differentiated way to strengthen proposals and customer conversations
- Maintaining high standards in proposal writing, storytelling, pitching and general commercial execution
- Build strong market relationships and long-term growth potential by:
- Building trusted relationships across agencies and with clients, grounded in credibility and a strong understanding of their priorities
- Maintaining accurate forecasting and clear pipeline visibility in Salesforce
- Growing relationships in a way that drives repeat business and incremental revenue
- Feeding market insight back into European and global teams to strengthen MiQ’s positioning in Germany
WHAT YOU’LL BRING
- Significant experience in digital, data, analytics or programmatic sales, with proven success selling into agencies in Germany.
- Strong understanding of full-funnel, omnichannel monetisation – across CTV, YouTube, high-impact display, DOOH, audio, native and social – including the nuances of each channel.
- Clear evidence of building fantastic partnerships with the right agency stakeholders and client leads, with a track record of delivering revenue growth through those relationships.
- A strategic and commercial mindset, able to identify where MiQ can win incremental share in Germany and translate that into concrete sales plans and narratives.
- Excellent presentation and storytelling skills, with the ability to build compelling proposals and articulate end-to-end media and analytics solutions from briefing stage through to delivery.
- A self-starting, hands-on approach: you are comfortable building your own decks, progressing opportunities end-to-end, operating autonomously in a new-market environment.
- A people-first and collaborative style: you naturally self-orientate towards others, build strong cross- functional relationships and are motivated by collective goals as well as personal success.
- A curious and confident approach to using AI; you are keen to keep building your understanding as the space evolves, and are excited about the opportunities AI brings.
- Fluent German and English, with the confidence to represent MiQ effectively in local and international settings.
- An ambition and strong, growth-oriented mindset to help MiQ establish its position in Germany – a clear can-do attitude and desire to grow alongside MiQ as we build in market.
We’ve highlighted some key skills, experience and requirements for this role. But please don’t worry if you don’t meet every single one. We strive to find the best people, and we might see something in your background that’s a fit for this role, or another opportunity at MiQ. If you have a passion for the role, please still apply.
WHAT’S IN IT FOR YOU:
MiQ is incredibly proud to foster a welcoming culture. We do everything possible to make sure everyone feels valued for what they bring. With global teams committed to inclusion, we’re always moving towards becoming an even better place to work.
Our values are so much more than statements. They unite MiQers in every corner of the world. They shape the way we work and the decisions we make, and they inspire us to stay true to ourselves and to aim for better. Our values are there to be embraced by everyone, so that we naturally live and breathe them.
What are our core values? To discover these, follow the link below to explore what life is like at MiQ and gain insights into our company culture and the values that shape how we work: https://www.wearemiq.com/life-at-miq
BENEFITS
- Competitive salary of €90,000 to €100,000, profit share and annual bonus
- 6 months of fully paid parental leave for all new mothers, fathers and adoptive parents
- Lunch allowance provided if physically in the office
- 2 extra paid days of Inclusion Leave per year to acknowledge and celebrate cultural holidays, community endeavours, and inclusive initiatives that are meaningful to our employees beyond the standard holidays
- Referral bonus scheme
- Flexible & hybrid working