Responsibilities
- Develop, launch, and optimize paid media campaigns across Google, Meta, and TikTok
- Build and execute top and mid-funnel media strategies aligned with client goals and campaign objectives
- Monitor campaign performance, pacing, and budget allocation to ensure efficiency and performance targets are met
- Analyze campaign data and provide actionable insights and strategic recommendations
- Present weekly performance updates and insights to clients in a clear, digestible, and confident manner
- Collaborate closely with creative, account management, and analytics teams to ensure campaigns are aligned and impactful
- Stay up-to-date on platform updates, media buying trends, and evolving best practices across paid media channels
- Become deeply familiar with client industries, audiences, and brand positioning in order to make informed strategic decisions
- Proactively identify new opportunities to improve campaign performance and scale results
- Assist in troubleshooting and addressing campaign issues in real time as needed
Preferred Qualifications:
- 2–3 years of hands-on experience managing paid media campaigns
- Proven experience with the following platforms:
• Google Ads
• Meta Ads Manager
• TikTok Ads Manager - Strong understanding of audience targeting, campaign optimization, media strategy, and performance analytics
- Ability to collaborate in a fast-paced team environment
- Excellent communication and client-facing presentation skills
- Exceptional organizational skills with the ability to manage multiple campaigns and priorities simultaneously
- Adaptable and calm under pressure in fast-moving campaign environments
- Desire to push Get Engaged and our clients toward innovative, high-performing paid media strategies
Job Type: Full-Time
Education: Bachelor's (preferred) or equivalent experience required.
Location: Atlanta, GA (preferred) | Remote considered (East Coast Timezone)
Get Engaged Media is looking for a Paid Media Buyer who is passionate about performance marketing, paid social, and digital strategy. As a Paid Media Buyer, you will work as part of a cross-functional team to develop, manage, and optimize paid media campaigns for a variety of category-leading clients across Google, Meta, and TikTok.