Marketing coordination and campaigns
● Coordinating content calendars across email, social, and web, and keeping campaigns on schedule
● Gathering material, assets, and approvals from trainers, the marketing team, and the founders
● Supporting demos, launches, and events with promotion and preparation
● Keeping a clear view of what is going out, when, and on which channel
Social media marketing
● Planning, creating, and publishing content across the company's social channels on a consistent schedule
● Managing the day to day presence on each platform: posting, stories, and replying to comments and DMs promptly
● Growing the audience and engagement, with a focus on turning followers into demo sign ups and booked sessions
● Promoting free demos, the Children's Practice Club, new programs, and events with timely, targeted posts
● Staying on top of trends, formats, and platform changes, and testing new ideas that fit the brand's voice
● Engaging with parents, educators, and partner communities online to build trust and word of mouth
● Making sure every post that features a child has parent consent before it goes live
● Logging every post in the content tracker and applying reviewer feedback so each post is stronger than the last
● Reviewing monthly results (reach, engagement, inquiries) and sharing what worked and what to try next
Writing and content
● Writing, drafting, editing, and proofreading newsletters, email campaigns, social media captions, announcements, and other marketing content
● Adapting one piece of material into several formats so good content gets used more than once
● Keeping everything consistent in voice, accurate in detail, and free of errors before it goes out
● Writing the practical content families actually need: program explanations, scheduling notes, and answers to the questions that come up most
Inquiries, follow up, and conversion
● Answering email and social media inquiries promptly, with a clear focus on converting interest into booked sessions
● Following up with leads who attended a demo, requested information, or went quiet
● Guiding families through the practical questions: age fit, scheduling, packet options, pricing, and next steps
● Ongoing client follow up and engagement, including support for rebooking and repeat sign ups
● Keeping a clear record of every inquiry, follow up, and outcome so nothing is lost between conversations
● Escalating anything that needs a trainer, the Chief of Staff, or a founder rather than guessing at an answer
Video and creative production
● Editing highlight videos, testimonials, educational content, reels, and long form videos
● Repurposing existing footage into new formats for different channels
● Creating graphics and thumbnails
● Maintaining visual consistency across everything the company publishes
● Organizing and maintaining the video library so footage can be found and reused
● Preparing finished content and assets for the marketing team
Research and general operations support
● Researching prospects, partners, platforms, tools, and competitors as needed
● Documenting processes as you build them so the next person can follow them ● General operations support wherever the work is
Requirements
- At least 2yrs of experience in Social Media Marketing
- Extensive knowledge in end to end social media marketing process (content planning, creation, posting, reviewing of results).
- Strong skills in editing pictures and videos (long form, reels, educational content, highlight videos, etc.)
- Superior English written and verbal communication skills
Benefits
At MySigrid, we invest in the people who power our growth.
We believe that when our team thrives, everything else follows — so we've built an environment where your career and your life outside of work are equally valued.
What we offer:
- A collaborative and supportive work environment that values creativity and initiative.
- A fast-paced, high-energy atmosphere where your expertise will directly contribute to business growth.
- Competitive salary package.
- Paid Time-Offs.
- HMO Package for the employee and two legal dependents.
- Reimbursable internet charges.
- Comprehensive training and continuous learning advantages.
- Opportunity to contribute to new technology and help develop a high-end system that assists humans by optimizing their work processes.
- High importance to work-life balance with the opportunity to work from home part of the week.
- Opportunity to venture into other areas of the business as you continue to contribute to the company's growth.
- Be part of a dynamic team of specialists who openly and willingly share their knowledge with their colleagues.
- Work in a corporate culture that encourages collaboration, emphasizing our core values: Integrity, Passion, Teamwork & Respect, Pro-activeness, Accountability, and Determination.
Co-Working days
MySigrid has a co-working office in Ortigas where the whole team meets once a month at a minimum.