Position: SEO Executive
Qualification: Open to all educational backgrounds
Experience: 6 Month / 1+year
Work Mode: Work from Office Only
Location: Vadodara, Gujarat
Roles and Responsibilities:
- Conduct keyword research using various tools (e.g., Google Keyword Planner, SEMrush, Ahrefs)
- Develop and execute on-page and off-page SEO strategies
- Perform technical SEO audits and resolve site errors, crawl issues, and optimization problems
- Optimize website content, metadata, and structure to improve visibility on search engines
- Create and manage backlink-building campaigns to increase domain authority
- Monitor and analyze website performance using Google Analytics, Google Search Console, and other tools
- Keep up to date with search engine algorithm changes and industry trends
- Collaborate with content writers, developers, and designers to implement SEO best practices
- Track and report SEO performance on a weekly/monthly basis
- Identify and execute opportunities to grow organic traffic and conversions
Requirements and skills:
- Strong technical understanding of SEO
- Strong written and verbal communication skills
- Understanding of recent history of Google algorithm updates
- Knowledge of the core fundamental principles of SEO and its purpose
- Knowledge of social media platforms and its usage
- Ability to multi-task and open to changing directio
- Bachelor’s degree in Marketing, Business, Communications, IT, or a related field (or equivalent practical experience).
- 6 Months/ 1+ years of proven experience in SEO, digital marketing, or a related role.
- Strong understanding of search engine algorithms, ranking factors, and SEO best practices.
- Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog).
- Knowledge of keyword research, on-page optimization, link-building strategies, and content optimization.
- Familiarity with HTML, CSS, and basic website management (WordPress, Shopify, etc.) is a plus.
- Understanding of content marketing, social media, and paid advertising as they relate to SEO.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent communication skills and the ability to work collaboratively across teams.
- Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.