Our client is a profitable, self-funded B2C subscription SaaS company operating primarily in the US market. Founded in France, the company has evolved from a browser-based product into a high-scale mobile subscription business generating approximately $1M monthly revenue.
The company operates with a lean, high-performance structure. The team is highly execution-focused, AI-driven, and deeply focused on monetization and unit economics.
They are now looking for a Product Marketing Manager to fully own and optimize monetization funnels, onboarding flows, paywalls, and subscription conversion mechanics across mobile and web products.
What makes this role interesting
Direct impact on revenue and core business metrics
Full ownership of monetization and subscription growth — no layers, no bureaucracy
Reports directly to the founder
Strong experimentation culture with fast execution cycles
Opportunity to work on high-scale US subscription products
Competitive compensation with strong performance-based bonuses
AI-first environment where automation and efficiency are core, not optional
Paid test task as part of the hiring process — we respect your time
What the company is looking for
This is a senior hands-on individual contributor role.
The company is NOT looking for:
Brand marketers
B2B SaaS product marketers
Content/lifecycle CRM specialists
Agency-only profiles
People managers disconnected from execution
Strategy-only leaders
Those looking for a stable 9-to-5 with a predictable routine
They are specifically looking for someone who personally owns and improves:
Funnels and quiz-based onboarding flows (quiz→paywall→subscription)
Paywalls and subscription conversion
Monetization mechanics and pricing hypotheses
A/B testing processes
ARPU and revenue-per-user metrics
Main responsibilities
Optimize onboarding funnels, quizzes, paywalls, and subscription flows
Increase ARPU/RPU and improve monetization performance
Launch and analyze A/B tests and experimentation initiatives
Improve conversion, retention, and subscription metrics
Collaborate with creatives, product, analytics, and founders
Develop and test pricing, offers, and monetization hypotheses
Analyze funnel performance and identify revenue growth opportunities
Work closely with acquisition and billing teams to improve overall unit economics
Ideal background
Strong preference for candidates with experience in:
B2C subscription SaaS
Mobile subscription products and consumer apps
High-scale consumer monetization environments
Fast-paced, high-ownership product companies
Must-have experience
5+ years of relevant experience
Strong hands-on experience with:
Mobile apps and subscription monetization
Quiz-based funnels and paywalls
Onboarding optimization
A/B testing and experimentation
ARPU / LTV / conversion optimization
Data-driven product growth
Active daily use of AI tools and agents — this is a hard requirement, not a nice-to-have
Full-time commitment, no side projects
Tools / platforms:
Amplitude, Firebase, Appsflyer, Mixpanel, or similar analytics stacks
Web to Wave or similar funnel/paywall platforms — nice to have
Interview process
Pre-screen with the recruitment team
Short call with the founder
Second interview with the founder
Interview with the business partner
Paid one-day test task (real data, under NDA)
Offer
Compensation & Setup
Remote
Full-time, from ~9:00 AM your local time (flexible)
B2B contract
Competitive compensation discussed individually + strong performance-based bonus structure
Eastern Europe preferred
Start: ASAP